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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Giving the empty chair a voice

By Marcos Angelides

Source Canva CasPhotography from Getty Images
Thanks to AI we can now give Jeff Bezos's empty chair a voice via AI personas. While seen by many as a game-changer, its effectiveness lies in thoughtful application says Marcos Angelides.

Published on: 28 January 2025

The A to D of 2025 Trends

By Barry Fearn

The A - D of digital trends The Marketing Society
The A - D of digital trends set to influence marketing in 2025 - an in depth look at the pros and cons and how they'll affect businesses and brands.

Published on: 28 January 2025

Top 9 Marketing Trends 2025

Fancy Wearing Day-Jamas?

By Martin Krajniak

The Marketing Society Triad Member Content
Nine key trends are set to shape marketing in 2025 but rather than chasing each one down select only those that genuinely align with your own brand's DNA

Published on: 28 January 2025

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Case studies

2013 award winner: ASOS, Content Marketing/Best Leading Edge Thinking

2013 winner: ASOS, content & thinking

The WW ASOS Christmas campaign had to help deliver £XM UK sales (confidential) whilst deepening brand engagement with fashion-loving 20something girls and...

Published on: 1 November 2013

New Microsoft research: technology and the home

Communicating & tech in the home

We’ve released a new piece of research entitled, ‘Families’, investigating the role of technology in the average UK family home.

It’s important for us to...

Published on: 28 October 2013

What Works Where in B2B marketing across China, UK & US?

What Works Where in B2B?

The Marketing Society launched the B2B stream in 2010 to develop and grow a community of business-to-business marketers to share best practice, debate current...

Published on: 28 October 2013

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Podcasts

Holding the question…What can we do? The power of bringing people together to #ChangeTheBrief with Rob McFaul, Co-Founder of Purpose Disruptors

“How can we make living with less not feel like loss…? Great question… and one of many raised by Rob McFaul, co-founder of Purpose Disruptors. In this episode... https://podcasts.marketingsociety.com/episode/holding-the-questionwhat-can-we-do-the-power-of-bringing-people-together-to-changethebrief-with-rob-mcfaul-co-founder-of-purpose-disruptors 31:45 Thu, 28 Oct 2021 07:00:00 +0000
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Videos

Nigel Vaz on business in a digital age

SapientNitro's Nigel Vaz on reimagining business

Reimagining business in a digital age

Nigel Vaz on business in a digital age

"I Will What I Want" - Under Armour - USA

"I Will What I Want"

Under Armour signed super model Gisele Bundchen and created a film to help change

"I Will What I Want" - Under Armour - USA

Uncomfortable breakfast with IBM's Per Caroe

Uncomfortable breakfast

In Dubai we held another in our Uncomfortable Breakfast series

Uncomfortable breakfast with IBM's Per Caroe

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