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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Self reflection is the key to great leadership

By Anni Townend

Image by u_jen0vhv5i3 from Pixabay
Leadership thrives on reflection and understanding our strengths, knowing what we are like at our best and helping others to be their best, as Anni Townend explains.

Published on: 28 January 2025

Member interviw with Nawaf Rajeh

Image provided by nawaf
Member Interview with Nawaf Rajeh, Development & Innovation Marketing Senior Director at Diriyah Company

Published on: 24 January 2025

Rituals, Brands, and Human Connection

Key insights from our Global Conversation with MSQ

By Rachel Letham

The Marketing Society MSQ Rituals
The intersection of personal wellness and brand strategy provided fascinating insights in our latest Global Conversation event

Published on: 22 January 2025

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Case studies

2013 winning case study: McLaren, Brand Extension - hear their story

2013 winner: Brand Extension

Ferrari. Lamborghini.

Even their names, written simply in black and white evoke strong emotions.

In an industry defined by desirability their products are...

Published on: 23 September 2013

2013 highly commended: Olympic Delivery Authority, Customer Insight - case study

2013 commended: Olympics, insight

During the London 2012 Olympics, 12.5 million spectators and 25,000 athletes and officials were expected on the transport network, enough to bring London to a...

Published on: 10 September 2013

Ofcom's latest report shows TV is blooming

Ofcom report: TV is blooming

Ofcom’s new Communications Market Report 2013 is a must-read if you are in media. This is proper research and is packed with positive news for TV.

It is jam...

Published on: 12 August 2013

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Podcasts

The direct to consumer playbook with Mike Stevens

Mike calls himself "the start-up guy" having learned the ropes in the early days at Innocent, and then founding and successfully exiting from his own... https://podcasts.marketingsociety.com/episode/the-direct-to-consumer-playbook-with-mike-stevens 38:03 Mon, 18 Oct 2021 13:39:00 +0000

Loyal to a Fault: The Double-Edged Sword of Deeply Meaningful Work

Is it exploitation if you love it? Dan and Akin sit down to discuss research that scientifically exposes the dark side of believing your work is your calling.... https://podcasts.marketingsociety.com/episode/loyal-to-a-fault-the-double-edged-sword-of-deeply-meaningful-work 34:49 Fri, 15 Oct 2021 09:48:00 +0000
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Videos

An interview with the creative director of Oatly

An interview with Oatly

‘It tastes like sh*t.’ Maybe not the kind of praise that would tempt you to switch from milk to an oat alternative.

An interview with the creative director of Oatly

Meabh Quoirin asks, is your brand ready for 2025?

Meabh Quoirin at our Annual Conference 2015

Four trends, four revolutions and four brands who are ready for 2025.

Meabh Quoirin asks, is your brand ready for 2025?

Sherry Coutu and Anthony Thomson Q&A at our Annual Conference 2015

Sherry Coutu and Anthony Thomson Q&A

Sherry Coutu and Anthony Thomson at our Annual Conference 2015.

Sherry Coutu and Anthony Thomson Q&A at our Annual Conference 2015

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