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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Ten tips for leading with soul

By Siew Ting Foo

Siew Ting Foo Building Brands with Soul
Renowned marketing leader Siew Ting Foo shares her tips on leading with soul from her first book "Building brands with soul"

Published on: 21 November 2024

Entertainment as potential remedy to attention deficit in advertising

Offering high-attention experiences that combine with strong positive emotions.

By Rohan Lightfoot

Source Pexels Credit Pixabay
Iciri Rai offers advice for brands new to entertainment partnerships on how major brands are using entertainment to create high-attention....

Published on: 8 November 2024

Typhoo Tea on repositioning themselves end to end as a purpose lead brand

By Ruth Fittock

Ruth Fittock Power of Entrepreneurial thinking for brands
Read how Typhoo Tea are repositioning themselves end to end as a purpose lead brand

Published on: 8 November 2024

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Case studies

Podcasts

Tess Willcox on her TIE Accelerator experience

Tess is a CEO of an Australian resort marketing agency focusing on the sustainable travel sector. But, 15 months of having borders slam shut and there being no... https://podcasts.marketingsociety.com/episode/tess-willcox-on-her-tie-accelerator-experience 41:44 Fri, 21 May 2021 17:09:00 +0000

René Carayol and the race conversation at work

On May 25th 2020, the world changed. And it changed forever. After the tragic murder of George Floyd, something happened. Three days after that murder, 80... https://podcasts.marketingsociety.com/episode/rene-carayol-and-the-race-conversation-at-work 37:15 Fri, 21 May 2021 16:56:00 +0000
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Videos

Challenger brand profile: Seedlip

Seedlip, non-alcoholic spirit

eatbigfish interview Ben Branson, founder of Seedlip - the world's first non-alcoholic spirit

Challenger brand profile: Seedlip

Izabela Taseski on her MLP 2016 experience

Izabela Taseski on MLP 2016

Marketing Society Young Marketing Leader of the Year 2015, Barclays' Izabela Taseski on her experience of our International Marketing Leaders Programme - in

Izabela Taseski on her MLP 2016 experience

John Lewis' Emma Colthorpe on MLP 2016

John Lewis' Emma Colthorpe on MLP 2016

Speaking after module 1 of our International Marketing Leaders Programme (in partnership with Brand Learning), Emma Colthorpe of John Lewis offers her though

John Lewis' Emma Colthorpe on MLP 2016

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