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Latest Think Pieces

Growth Mindset - 'The Power of Yet'

By Abigail Dixon

Source Pixabay Credit  Glen Kelp
The power of 'yet' in self-talk is a key component to a growth mindset, encouraging perseverance and positivity in the face of challenges.

The Ogilvy Lecture from Amplify

Pete Markey at Amplify
Watch this year's Ogilvy Lecture, delivered by Boots CMO Pete Markey, at this year's Amplify Marketing Festival.

Is your brand suffering from an attention deficit?

By Rohan Lightfoot

Source Istock Credit Charday Penn
Digital dominance creates attention deficit; entertainment might restore advertising effectiveness. Let's look at the problem first

Case studies

Podcasts

Extraordinary Tales | The man spearheading LA 2028: Casey Wasserma‪n‬

In this latest podcast Extraordinary Tales in Extraordinary Times, Seb Coe speaks to Casey Wasserman. Wasserman is the founder of the Wasserman Media Group, a... https://podcasts.marketingsociety.com/episode/extraordinary-tales-the-man-spearheading-la-2028-casey-wasserman 50:16 Fri, 19 Feb 2021 16:39:35 +0000

Videos

Ron Dennis CEO of McLaren speaking at our Annual Conference 2015.

Ron Dennis at our Annual Conference 2015

After his talk at our Annual Conference 2015, our editor Elen Lewis caught up with McLaren's Ron Dennis.

Interview with Ron Dennis

Sir Martin Sorrell tells Diane Young why the odds are still against his eventual successor being a woman...

The Token Man