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Latest Think Pieces

Member Interview with Joyce Tsang

Joyce Tsang
Member Interview with Joyce Tsang, Lead Content Strategist, 90 Seconds

Member Interview with Max Puzyrev

Max Puzyrev
Member Interview with Max Puzyrev, Head of CRM, SEVEN

Member Interview with Emma Gordon

By Emma Gordon

Emma Gordon
Member Interview with Emma Gordon, Owner/Director, Bydand Strategic Communications

Case studies

2020 Brave Awards commended, Guinness Storehouse

store
In the mid 1990s, the Guinness Hopstore, a museum dedicated to the heritage of the brand, was close to capacity. A small extension could be built, but was a slightly bigger museum what the brand needed?

2020 Brave Awards commended, KFC

Humility over heroics: a story of collective chicken courage

kfc
In 2018, KFC was faced with the biggest crisis of its history.

2020 Brave Awards commended, TfL

How the first 20 years have prepared us for the next 20

tfl
In 2000, London transport faced serious problems. Roads were congested, air quality was poor, deaths and serious injuries on the roads were high, and customer experience on public transport was decidedly mixed.

Podcasts

The Whole Marketer Ep102 - Brave leadership with guest David McQueen

Episode #102. ‘Brave leadership’ is the topic discussed in this episode, exploring the practicalities and challenges of developing a leadership style to become...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep102-brave-leadership-with-guest-david-mcqueen 34:57 Tue, 04 Jul 2023 07:00:00 +0100

Cannes Conversation with Wendy Walker

Welcome to a new mini-series podcast from The Marketing Society

In this new style format for us, we take conversations from our members and board members, that...

https://podcasts.marketingsociety.com/episode/cannes-conversation-with-wendy-walker 10:18 Thu, 29 Jun 2023 09:30:00 +0100

Videos

With almost half of the world’s population under some form of lockdown, consumer habits have dramatically changed and the global economy is

Has covid-19 impacted the climate change movement?

How do we make sense of the pause that we find ourselves in?

Keep Calm and Pause with Rob Poynton

In this virtual workshop Margaret Molloy, our New York chair and Siegel+Gale's Global CMO, was joine

Optimising Your Profile with LinkedIn's Victoria Taylor