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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

What is Search?

By Wilson Ng

Wilson Ng at The AI Toolkit event in Hong Kong with The Marketing Society
Google's Wilson Ng explores how AI is transforming search behaviour and results, and offers three key strategies for marketers to adapt their SEO and content approaches to succeed in this new era of AI-powered search engines.

Published on: 9 December 2025

Vision 2025: Warburtons and giffgaff on TVs Enduring Power

The Insights

By Rachel Letham

Sophie Devonshire and Sarah Graham, Advertising, Media & Brand Lead at Warburtons at Vision 2025

The television advertising landscape has changed dramatically, yet some fundamentals remain constant. In a candid discussion as part of Thinkbox’s Vision 2025...

Published on: 8 December 2025

Fellows Interview with Simon Watson

Simon Watson
Fellows Interview with Simon Watson, Operations Director, Republic of Media

Published on: 3 December 2025

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Case studies

2020 Brave Awards winner, Diageo Bar Academy

An audacious digital experiment to unleash the power of bar professionals

bar
Objective: Bar Professionals have enormous power over which brands are served, how well they are served and the experiences our drinkers have when they go out.

Published on: 30 July 2020

2020 Brave Awards winner, Gordon's Gin

Legacy brand turned challenger

gin
You are a 250-year-old brand with a 38% share & sales rising steadily (+7.9%).

Published on: 29 July 2020

2020 Brave Awards winner, ITV

Britain get talking

itv
One of the biggest questions in marketing is how to ensure your brand stays relevant. How do you make it matter, as the world changes?

Published on: 24 July 2020

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Podcasts

Behind the Awards | You Can Taste When It’s Waitrose

In 2022, Waitrose won the award for Brand Communication at The Marketing Society’s 37th Annual Awards. In this episode, Simon Lewis, our Head of Membership is...

https://podcasts.marketingsociety.com/episode/behind-the-awards-you-can-taste-when-its-waitrose 12:58 Wed, 05 Jul 2023 09:15:00 +0100
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Videos

Keep Calm and Pause with Rob Poynton

rob

How do we make sense of the pause that we find ourselves in?

Keep Calm and Pause with Rob Poynton

Optimising Your Profile with LinkedIn's Victoria Taylor

vt

In this virtual workshop Margaret Molloy, our New York chair and Siegel+Gale's Global CMO, was joine

Optimising Your Profile with LinkedIn's Victoria Taylor

Earth Day 2020: A Global Conversation

vs

In this special session representatives from our global hubs discussed COVID-19's impact on the plan

Earth Day 2020: A Global Conversation

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