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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Preparing for Ramadan with precision, purpose and presence

Report from The Marketing Society
A new report by The Marketing Society in partnership with The Trade Desk and Campaign Middle East reveals how brands and business's should adapt their strategies during the Holy Month of Ramadan.

Published on: 15 December 2025

Member Interview with Rasha Abu Shamaa

Rasha Abu Shamaa
Member Interview with Rasha Abu Shamaa, Content Leader

Published on: 11 December 2025

Honorary Fellow Andrew Wilson

Acceptance Speech

andrew wilson on stage

At our 2025 St Andrew’s Day Dinner, we were delighted to welcome Andrew Wilson as a 2025 Honorary Fellow. Andrew, an economist with extensive experience across...

Published on: 10 December 2025

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Case studies

2019 Brave Awards Winner, Hiscox

Business to Business sponsored by Gravity Global

hiscox

Insurance companies make money by minimising their exposure to risk. Maybe no surprise, then, that it’s not exactly a
category that’s associated with the most...

Published on: 28 May 2019

2019 Brave Awards commended, Embraer

Brand Communication B2B

tiger

Embraer predict that world demand for 70-130 seat segment of commercial airplanes will reach 6,400 new jets in the next
20 years, with a value of $300 bn...

Published on: 28 May 2019

2019 Brave Awards Winner, Dimension Data

Brand Communication B2B

tourdefrance

When Dimension Data became the Official Technology Partner at the Tour de France in 2015, it was our first major brand sponsorship investment.

Having largely...

Published on: 28 May 2019

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Podcasts

The Whole Marketer Ep90 - No Bullsh*t Leadership with guest Chris Hirst

Episode #90. ‘No Bullsh*t Leadership’ is topic of this episode, based on the #1 book by Abby’s guest, Chris Hirst. Winner of Business Book of the Year Award...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep90-no-bullsht-leadership-with-guest-chris-hirst 37:29 Mon, 13 Feb 2023 19:49:00 +0000

Can Marketing Save the Planet - Ep 50: Integrating ESG why it’s not a reporting challenge but a strategic challenge - with Professor Ioannis Ioannou

“The best companies look at their ESG disclosures as a type of social contract to tell the world, why they are here, what they are trying to achieve as a...

https://podcasts.marketingsociety.com/episode/episode-50-integrating-esg-why-its-not-a-reporting-challenge-but-a-strategic-challenge-with-professor-ioannis-ioannou 45:28 Thu, 02 Feb 2023 07:00:00 +0000

The Whole Marketer Ep89 - Entrepreneurial Marketing with guest Claire Koryczan

Episode #89. Entrepreneurial leadership is the topic explored in this episode – how leaders in medium-sized or corporate businesses can harness the mindset...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep88-entrepreneurial-marketing-with-guest-claire-koryczan 23:19 Tue, 31 Jan 2023 07:00:00 +0000
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Videos

Best-Self Activation | Professor Dan Cable | TEDx London Business School

dc

What is a “best self” and can it be turned on and made chronically accessible?

Best-Self Activation | Professor Dan Cable | TEDx London Business School

The Teenage Double Amputee Fighting To Race Again | Billy Monger's Incredible Story

bm

The remarkable story of teenager Billy Monger, one of Britain's most exciting young racing drivers, who in April 2017 was involved in a devastating crash tha

The Teenage Double Amputee Fighting To Race Again | Billy Monger's Incredible Story

ITV's Dame Carolyn McCall on brave brands and making a difference

caro

Ahead of our recent Marketing Society event in London we caught up with Carolyn to get her thoughts on brave brands such as Nike and The Guardian, her motiva

ITV's Dame Carolyn McCall on brave brands and making a difference

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