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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Leadership at the Speed of Purpose: The First Three Seconds of Leadership

The Leadership at Speed Challenge

By Namrata Balwani

Namrata Balwani

Marketers know this truth too well, you have about 2–3 seconds to make someone stop scrolling.

If your reel doesn’t grab attention instantly, you’ve lost them...

Published on: 28 October 2025

Leadership at the Speed of Purpose: Thriving in the Whirlwind

The Leadership at Speed Challenge

By Georgina Bramall

Georgina Bramall
As part of our leadership at Speed Challenge series, Georgina Bramall, Marketing Director at giffgaff, explores how purpose-driven leaders balance the 3 Ps, people, planet and profit, to drive both pace and impact, sharing practical approaches that empower teams and reframe marketing success beyond volume metrics.

Published on: 28 October 2025

Leading From Stillness: Redefining Speed, Building Flow

The Leadership at Speed Challenge

By Ishneet Kaur

Ishneet Kaur
In a marketing world obsessed with speed, true leadership means more than keeping up. Ishneet Kaur explores how stillness, flow, and coaching can empower leaders to guide change with clarity and intent.

Published on: 27 October 2025

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Case studies

2018 commended, Hostelworld, branded content - case study

2018 commended, Hostelworld

As the only hostel specialist, Hostelworld needed to sell this form of accommodation to young travellers.

Published on: 15 June 2018

2018 winner, Bodyform, GRAND PRIX/purpose driven/marketing comms - case study

blood

When we launched our campaign #bloodnormal in October 2017, we knew we would get some hateful reactions. But you don’t break taboos without triggering visceral...

Published on: 14 June 2018

2018 commended, Dominos, branded content - case study

2018 commended, Dominos

New Year’s Day (NYD) is the most important day of the year for takeaways.

Published on: 14 June 2018

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Podcasts

Next generation acquisition with EF Education First's Jennsen Fung

The future of marketing goes beyond channel planning, utilising data and behavioural science to give organisations a competitive edge. According to Jennsen Fung...

https://podcasts.marketingsociety.com/episode/next-generation-acquisition-with-ef-education-firsts-jennsen-fung 28:29 Mon, 09 Jan 2023 11:11:00 +0000

Can Marketing Save the Planet? The Story So Far…

“Sustainability is making marketing exciting again…”

Gemma and I are used to asking the questions on our Can Marketing Save the Planet podcast - but in this...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-the-story-so-far 48:32 Fri, 06 Jan 2023 13:00:00 +0000
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Videos

Rob Poynton: beyond control

A complex world demands the ability to improvise
rob

Do you have a mind like water? Water is flexible. When it meets an obstacle, it goes around it. Improv teaches us to be flexible.

Rob Poynton: beyond control

Peter Ip and Andrew Harrison talk digital transformation

AH

Peter Ip of LinkedIn and Andrew Harrison of Invisible Thread talk digital transformation at Google's offices in Hong Kong.

Peter Ip and Andrew Harrison talk digital transformation

Drew Povey: How to keep your school staff motivated

drew

Hub4Leaders interviewed Drew Povey, headteacher at Harrop Fold School and star of Educating Manchester, who told us how he keeps his staff motivated, de

Drew Povey: How to keep your school staff motivated

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