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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Forget the stereotypes. Gen Z are your shortcut to influencing the whole nation

Leo UK's latest PopPulse report looks at the influence of Gen Z and reveals rather than being fragile snowflakes they're the ones providing practical, everyday advice across households helping older generations navigate technology, finances, and modern life.

A Day I Never Compromise: Leadership Lessons from the Global Conference

Changemakers Challenge, London 2025

By Abigail Dixon

Abigail Dixon explains why the Changemakers Conference is a day she never compromises on, ringfencing it because it offers something rare: a day of inspiration, reflection, and clarity about what she can do and what she should do next. Let's see if this year's delivered.

The Trust Factor: Why Building Trust Matters More Than Ever

By Marketreach

A new report Marketreach, The Trust Factor, examines the role of trust in business revealing how it is constructed, how it works commercially and most importantly how it can be built, kept and measured.

Case studies

2018 commended, Time to Change, marketing communications - case study

We’re facing an epidemic.

2018 commended, O2, employee engagement - case study

2018 commended, O2

At O2 we believe that doing good is good for business.

2018 commended, Monkey Shoulder, long term excellence - case study

2018 commended, Monkey Shoulder

Monkey Shoulder. Yes, it’s Blended Scotch Whisky. No, it’s not your run- of-the-mill dram.

Podcasts

Can Marketing Save the Planet? The Story So Far…

“Sustainability is making marketing exciting again…”

Gemma and I are used to asking the questions on our Can Marketing Save the Planet podcast - but in this...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-the-story-so-far 48:32 Fri, 06 Jan 2023 13:00:00 +0000

Start Measuring your Marketing Carbon Impact Now with Jo Young, Managing Director at Unifida

“If you double your marketing budget, you don’t necessarily get double the sales because of diminishing returns, but when it comes to carbon emissions, doubling...

https://podcasts.marketingsociety.com/episode/start-measuring-your-marketing-carbon-impact-now-with-jo-young-managing-director-at-unifida 29:25 Mon, 19 Dec 2022 12:05:00 +0000

Going back to marketing basics with Bajaj Auto's Dipta Chaudhuri

Although we have so many tools and technologies at our disposal, old-fashioned brainstorming and bouncing ideas off people can still be the best way to create...

https://podcasts.marketingsociety.com/episode/going-back-to-marketing-basics-with-bajaj-autos-dipta-chaudhuri 21:14 Mon, 19 Dec 2022 10:52:00 +0000

Videos

Peter Ip of LinkedIn and Andrew Harrison of Invisible Thread talk digital transformation at Google's offices in Hong Kong.

Peter Ip and Andrew Harrison talk digital transformation

Hub4Leaders interviewed Drew Povey, headteacher at Harrop Fold School and star of Educating Manchester, who told us how he keeps his staff motivated, de

Drew Povey: How to keep your school staff motivated

With over 50 years in the creative industry under his belt, John Hegarty is one of our industry greats.

Content Hub

Featured

Cannes 2025 Spotlight

Our First Play Verto Pulse Survey

Why Marketing Matters

Latest Think Pieces

Forget the stereotypes. Gen Z are your shortcut to influencing the whole nation

A Day I Never Compromise: Leadership Lessons from the Global Conference

The Trust Factor: Why Building Trust Matters More Than Ever

Case studies

2018 commended, Time to Change, marketing communications - case study

2018 commended, O2, employee engagement - case study

2018 commended, Monkey Shoulder, long term excellence - case study

Podcasts

Can Marketing Save the Planet? The Story So Far…

Start Measuring your Marketing Carbon Impact Now with Jo Young, Managing Director at Unifida

Going back to marketing basics with Bajaj Auto's Dipta Chaudhuri

Videos

Peter Ip and Andrew Harrison talk digital transformation

Peter Ip and Andrew Harrison talk digital transformation

Drew Povey: How to keep your school staff motivated

Drew Povey: How to keep your school staff motivated

3 great ads I had nothing to do with: Sir John Hegarty

3 great ads I had nothing to do with: Sir John Hegarty