Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Haytham Mansour

Image created by The Marketing Society
Member Interview with Haytham Mansour, Senior Manager CRM, Property Finder

Published on: 29 July 2025

How Music Can Make a Brand More Luxurious

By Colleen Fahey

Mixing board two woman using it
Sonic branding helps a brand stand out – and nobody stands out like fashion brands! How do they deploy music and what can other luxury brands learn from them? Colleen Fahey of Sixième Son breaks it down

Published on: 29 July 2025

Why Marketing Matters with Accenture Song

Credit: Baz London
To mark 40 years of The Marketing Society Global Awards, Accenture Song captured insights from industry leaders in a powerful four-part video series exploring why marketing matters in today’s disruptive world.

Published on: 24 July 2025

All Think Pieces

Case studies

2016 winner - The Electoral Commission, Marketing Comms - case study

2016 winner: The Electoral Commission, Marcomms

In the build up to the 2015 general election, the Commission’s data indicated that 7.5 million British citizens were not correctly registered to vote.

Published on: 15 June 2016

2016 winner: M&S, Building Marketing Capabilities - case study

2016 winner: M&S, Capabilities

At the start of 2013, the M&S Food Marketing Team found themselves faced with a plethora of external and internal challenges...

Published on: 15 June 2016

2016 winner: P&G, Global Marketing - case study

2016 winner: P&G, Global

Who would want to be associated with periods?
 
A great idea proved that you can make a feminine hygiene brand more popular. But it surely was no easy...

Published on: 15 June 2016

See all case studies

Podcasts

Make Sure You Enjoy It with Mark Evans

Mark Evans is the Managing Director of Marketing and Digital at Direct Line, he’s on the board of the Marketing Society and is very much an imaginal leader. His... https://podcasts.marketingsociety.com/episode/make-sure-you-enjoy-it-with-mark-evans 41:25 Thu, 12 May 2022 06:00:00 +0100

The Whole Marketer Ep68 - Flexible working with guest Claire Low

Episode #68. Flexible working is this episode’s personal understanding topic for marketers - how we balance work and life, not only for ourselves to make time... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep68-flexible-working-with-guest-claire-low 30:50 Tue, 10 May 2022 07:00:00 +0100

Why big brands should do community marketing

Community marketing is our latest guest's Shiny New Object, especially as it applies to bigger brands getting back in touch with their consumers. In the latest... https://podcasts.marketingsociety.com/episode/why-big-brands-should-do-community-marketing 23:05 Mon, 09 May 2022 14:39:00 +0100
See all podcasts

Videos

A Conversation with Richard E. Grant

Richard E. Grant talks

Trish Halpin, Editor-in-Chief of Marie Claire interviewed screen legend Richard E Grant to discover how he went from films to fragrance

A Conversation with Richard E. Grant

Ash Banerjee's challenges for 2017

kuku

Highlights from our Collide event in Dubai, colliding creativity and business.

 

Ash Banerjee's challenges for 2017

Satami says bra size doesn’t matter

Satami on bra size

Satami, a local-based lingerie brand known for functional underwear, is trying to redress this deep-rooted concept via a new campaign that reveals women’s lo

Satami says bra size doesn’t matter

See all videos