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Latest Think Pieces

Member interview with Sabine Khoury

Image created by The Marketing Society
Member Interview with Sabine Khoury, Head of Business Unit, Sila Influence

Marketing That Listens: Introducing Our Partnership with Play Verto

By Rachel Letham

Play Verto and The Marketing Society
We are thrilled to announce a strategic partnership with Play Verto, a pioneering social enterprise dedicated to transforming how we engage with communities and gather insights.

Even F1 Teams trust in performance, and attribute only where possible

By Mark Hull

Aston Marting The Marketing Society Event 2025
Mark Hull shares his experience of our Connections & Conversation event at Aston Martin Formula 1

Case studies

2014 winner: Hailo, New Brand - case study

2014 winner: Hailo, New Brand

On a daily basis, drivers were facing a harsh reality with 30 to 60% downtime affecting their bottom line; the business model of street hailing was proving...

2014 highly commended: Mars Chocolate (Galaxy), Communications - case study

2014 commended: Mars Choc, Comms

Galaxy had long been one of the UK’s favourite chocolate brands, renowned...

2014 highly commended: Hiscox, Business to Business Marketing - case study

2014 commended: Hiscox, B2B

2013 saw a huge challenge for Hiscox Business Insurance, as our market leading position came under threat from new entrants, eroding our product...

Podcasts

Friction-based marketing with Julie Austin of Bravissimo

When it comes to meaningful customer journeys, friction is not always bad, says Julie Austin, the Marketing and Digital Director of Bravissimo. For her... https://podcasts.marketingsociety.com/episode/friction-based-marketing-with-julie-austin-of-bravissimo 19:58 Mon, 21 Mar 2022 11:11:00 +0000

Leading Conversations: Female Agency Founders

In the first episode of The Marketing Society Scotland's Leading Conversations, Lane Media MD Barry Fearn welcomes Pam Scobbie from John Doe and Ali Findlay... https://podcasts.marketingsociety.com/episode/leading-conversations-female-agency-founders 43:16 Thu, 17 Mar 2022 14:20:00 +0000

Leading Conversations: Brain and Mental Health

In this episode, Barry talks to Janice Hutchinson from ICAS and Mick Doran from Noggin the Brain People about Mental and Brain Health. Tune in for some first... https://podcasts.marketingsociety.com/episode/leading-conversations-brain-and-mental-health 41:05 Thu, 17 Mar 2022 14:20:00 +0000

Videos

“How can we put out every single forest fire by paying firefighters only $2/day”
 

Delighted to work for $2 a day?

To raise awareness and money MS Australia put a team together of health professionals, bike mechanics and MS sufferers to build a bike with the symptoms of MS.

'This bike has MS' - MS Australia - Australia

Connectivity - Mapping the future of global civilisation

Parag Khanna on the future of global civilisation