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Latest Think Pieces

PopPulse: The Crisis Hangover

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Leo Burnett reveal findings from the third wave of PopPulse, their groundbreaking research connecting brands with the real feelings of people across Britain.

Member Interview with Andy Powell

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Member Interview with Andy Powell, Co-Founder & CEO, Conscious Media FZ-L.L.C

Impact is our output

Your invitation to Digitas UK’s exclusive client summit

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Digitas UK host an event where you can walk away with insights, strategies, and connections that will elevate your impact in this ever-evolving digital landscape

Case studies

2014 winner: Mars Petcare, Global Marketing - case study

2014 winner: Sheba, Global Marketing

After years of low single-digit growth, Sheba was able to grow by 20% in 2013, making significant penetration and market share gains.
 
Our strategy was...

2014 winner: AMV BBDO, Employee Engagement - case study

2014 winner: AMV BBDO, Engagement

How an advertising agency used a mass employee activation idea to reassert itself as a company who gives back and makes a difference to the world we live in, in...

2014 highly commended: Mars Petcare, Cause Related Marketing - case study

2014 commended: Mars, Cause Related

Whilst CSR has become a fundamental pillar for many big brands, too often ‘good works’ exist on the periphery of main marketing activities, divorced from...

Podcasts

Work-Life Harmony Handguide with Rebecca Rennison

Rebecca Rennison is a Partner at EY, one of the largest professional services networks in the world. Before that, she was the only female Managing Director at... https://podcasts.marketingsociety.com/episode/work-life-harmony-handguide-with-rebecca-rennison 31:55 Thu, 17 Mar 2022 08:19:00 +0000

Joining purpose to commercial acumen with Danone's Patrick Neyret

Patrick Neyret is the Marketing and Innovation Director for DACH, Plant-Based, within Danone. His role focuses on translating the concepts of purpose and... https://podcasts.marketingsociety.com/episode/joining-purpose-to-commercial-acumen-with-danones-patrick-neyret 25:13 Sun, 13 Mar 2022 07:33:00 +0000

The Whole Marketer Ep63 - Marketing leadership with guest Ian Hepburn

Episode #63. Today’s s episode is focused on Marketing Leadership. Leadership skills include not only the practical side of management (resource, capability... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep63-marketing-leadership-with-guest-ian-hepburn 19:54 Tue, 08 Mar 2022 09:16:00 +0000

Videos

Lack of child organ donors is a worldwide problem but particularly so in Japan where only 2% of those who require an organ managing to get a successful transplant.

'Second life toys' - Green Ribbon Campaign - Japan

Every week 850,000 rubbish bins are pushed on to the side of streets in Queensland, Australia.

'Life saving stickers' - Australian Road Safety - Australia

Samsung were aware that many consumer watching high quality entertainment on older model phones and tablets were not getting the same experience enjoyed on their new Galaxy Tabs 2.

'Celebrity tantrum' - Samsung - Australia