Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Rasha Rteil

By Rasha Rteil

Rasha Rteil
Member Interview with Rasha Rteil, Independent Marketing Growth Advisor

Published on: 25 August 2026

From AI Tools to Marketing Operating Systems

How brands can move from experimentation to real business impact

By Hadi Lotfi

Hadi looking at the audience while speaking
Hadi Lotfi explores how AI is moving marketing beyond experimentation and individual tools toward connected workflows, stronger operating models and smarter decision-making that delivers real business impact.

Published on: 12 August 2026

Brand systems weren’t built for today’s business operating models

By Rob Wilson

RPM Brand Work
Independent creative agency RPM and research specialist, Canvas 8, interviewed senior marketers from FMCG, hospitality, tech and entertainment sectors, to understand how effectively brand systems today are keeping pace with business operating models.

Published on: 11 August 2026

All Think Pieces

Case studies

The Marketing Society Global Awards 2026: B2B Marketing

Perk The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. B2B Marketing Highly Commended - From ski resorts to Times Square: How Analog Folk and Craft helped Perk turn a $1.7 trillion insight into brand fame that delivered pipeline growth by Perk, AnalogFolk and Craft Media

Published on: 9 June 2026

The Marketing Society Global Awards 2026: E-Commerce & Retail Marketing

Sainsbury's The Marketing Society Award Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. E-commerce & Retail Marketing Winner- Good food for all of us by Sainsbury's, New Commercial Arts, PHD Media

Published on: 9 June 2026

The Marketing Society Global Awards 2026: Successful & Effective Partnerships

Paddy Power The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Successful & Effective Partnerships Winner supported by Marketing Lounge Partnership - Using Our Platforms for Purpose by Paddy Power & Sky Sports

Published on: 9 June 2026

See all case studies

Podcasts

The Whole Marketer Ep134 - Agency partnerships with guest Richard Robinson

Episode #134. Today’s topic is Agency Partnerships – what makes a great client-agency relationship and perspective from both sides of the fence. 

Joining Abby...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep134-agency-partnerships-with-guest-richard-robinson 48.73325833333333 2024-10-15T06:00:00.000Z
Podcast

Episode 90: Leadership - The Power of Mobilising your Employees and Key Stakeholders to drive Impact and Progress, with Kevin Dunckley, CSO, HH Global

As we continue to discuss and explore the role of leadership in our ‘Sustainable Leadership’ mini-series, what better than to gain the viewpoint from someone...

https://podcasts.marketingsociety.com/episode/episode-90-leadership-the-power-of-mobilising-your-employees-and-key-stakeholders-to-drive-impact-and-progress-with-kevin-dunckley-cso-hh-global 36.154340133333335 2024-10-14T14:49:00.000Z
Podcast
See all podcasts

Videos

The Digital Day England 2025 Sessions

The Digital Day England 2025

This is playlist of the sessions from The Marketing Society’s Digital Day 2025—a bold, brilliant gathering of changemakers, tech experts and marketing minds,

The Digital Day England 2025 Sessions

Accenture Life Trends 2025 brought to you by The Marketing Society

Accenture Life Trends 2025 brought to you by The Marketing Society
Through five trends Accenture Song explore how people are feeling about and responding to business, technological and societal changes—and what it all means for brands.

Accenture Life Trends 2025 brought to you by The Marketing Society

The Annual Lecture 2025

The Annual Lecture 2025 with Alex Mahon

The Marketing Society Annual Lecture 2025, featuring Alex Mahon, CEO of Channel 4 and a trailblazing leader in the media industry.

The Annual Lecture 2025

See all videos