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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Maan Majali

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Member Interview with Maan Majali, Creative Consultant, Prelude & Senior Creative, Bloomberg Media

Published on: 30 June 2025

Member Interview with Neda Lazic

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Member Interview with Neda Lazic Marketing Network Operations and Capabilities Senior Director Eurasia & Middle East at The Coca-Cola Company

Published on: 27 June 2025

Member Interview with Timothy Fare-Matthews

Image created by The Marketing Society
Member Interview with Timothy Fare-Matthews, Managing Director, First and Ten Productions

Published on: 23 June 2025

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Case studies

2015 highly commended: Google, Customer Insight - case study

2015 commended: Google, insight

Google published real-time stories from the search trends of competing nations, revealing the quirks...

Published on: 11 October 2015

2015 highly commended: THE OUTNET, Marketing on a Shoestring - case study

2015 commended: OUTNET, shoestring

THE OUTNET gained a following with its curation of previous season’s fashions at a discount.

Published on: 1 October 2015

2015 winner: TSB, New Brand - case study

2015 winner: TSB, New Brand

Anyone who has ever sat in focus groups or seen research on trust and brands will know...

Published on: 2 August 2015

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Podcasts

Faking it doesn't make it! with Sara Bennison

Sara Bennison is the Chief Product and Marketing Officer of Nationwide Building Society and is the manifestation of courageous leadership. Her stories will... https://podcasts.marketingsociety.com/episode/faking-it-doesnt-make-it-with-sara-bennison 33:32 Thu, 17 Feb 2022 06:00:00 +0000

Unlocking the metaverse's marketing potential

Jack Calderwood, the Head of Pulse at draftLine Europe, believes that metaverse is the future of digital marketing for all brands. As our digital identities... https://podcasts.marketingsociety.com/episode/unlocking-the-metaverses-marketing-potential 34:07 Mon, 14 Feb 2022 11:19:00 +0000
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Videos

'6 pack band' - Brooke Bond Red Label - India

htht

Despite a landmark judgement giving transgender people equal rights in India they continue to be ostracized

'6 pack band' - Brooke Bond Red Label - India

Delighted to work for $2 a day?

Delighted to work for $2 a day?

“How can we put out every single forest fire by paying firefighters only $2/day”
 

Delighted to work for $2 a day?

'This bike has MS' - MS Australia - Australia

'This bike has MS' - MS Australia - Australia

To raise awareness and money MS Australia put a team together of health professionals, bike mechanics and MS sufferers to build a bike with the symptoms of MS.

'This bike has MS' - MS Australia - Australia

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