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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

40 Years of Big Ideas, Bold Brands and Brilliant Behaviour

MLP Retro Arcade
MLP are proud to be part of this year’s 40th anniversary The Marketing Society Awards – four decades of recognising the boldest and brightest ideas in UK marketing.

Published on: 3 July 2025

Cannes Lions 2025: How Do We Move Fast and Build Brands?

Cannes Lions and WARC Creative Impact Unpacked on the Rotonde Stage

By Rachel Letham

Rotonde Stage session at Cannes Lions 2025
The pace of marketing has never been faster, but does speed mean sacrificing long-term brand building? At the Creative Impact Unpacked session Cannes Lions, industry leaders from across Asia, including Andreas Krasser, The Marketing Society Board Member came together to tackle one of marketing's most pressing questions: how do we move fast and build brands simultaneously?

Published on: 3 July 2025

Cannes 2025: Community, Culture and the Comeback of Commercial Creativity

TwentyFirstCenturyBrand's Neil Barrie reflects on the work that wowed at Cannes Lions 2025.

By Neil Barrie

Vaseline Verified Winning at Cannes Lions 2025
At Cannes Lions this year, Neil Barrie from TwentyFirstCenturyBrands was heartened to see that the Grand Prix juries looked beyond the buzz and didn’t reward the loudest, shiniest work.

Published on: 3 July 2025

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Case studies

2014 winner: John Lewis, Brand Activation - case study

2014 winner: John Lewis, Activation

This paper tells the story of the 2013 John Lewis Christmas Campaign. Around a single creative theme – give someone a Christmas they’ll never forget – was...

Published on: 1 April 2015

2014 winner: ASOS, Social Media - case study

2014 winner: ASOS, social media

An innovative series of live Twitter games to entertain their followers; driving advocacy and awareness of their products and brand.

Pushing the social limits

A...

Published on: 1 April 2015

2014 Highly Commended: Trelleborg, Content Marketing - case study

2014 Commended: Trelleborg, Content

Trelleborg Marine Systems (TMS) is a global engineering firm that designs, produces and installsequipment that protects commercial ports and shipping vessels...

Published on: 1 March 2015

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Podcasts

Wear your Heart on your Sleeve with Rich Corbridge

Wear your Heart on your Sleeve with Rich Corbridge Rich Corbridge is the Chief Information Officer at Boots; a massive health retailer and pharmacy chain. With... https://podcasts.marketingsociety.com/episode/wear-your-heart-on-your-sleeve-with-rich-corbridge 39:09 Thu, 06 Jan 2022 06:00:00 +0000

Clearing the marketing jargon with Octopus Energy's Rebecca Dibb-Simkin

As the Global Director of Product and Marketing at the Octopus Energy Group, Rebecca Dibb-Simkin is involved in the entire end-to-end process from creating a... https://podcasts.marketingsociety.com/episode/clearing-the-marketing-jargon-with-octopus-energys-rebecca-dibb-simkin 33:41 Wed, 05 Jan 2022 10:00:00 +0000
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Videos

'#NoMoreEvictions - PAH - Spain

'#NoMoreEvictions - PAH - Spain

More than 500,000 families have been evicted from their homes in Spain since the economic crisis in 2008

'#NoMoreEvictions - PAH - Spain

'Drinkable advertising' - Coca-Cola - USA

'Drinkable advertising' - Coca-Cola - USA

To encourage more people to try Coke Zero they created an entire campaign around drinkable ads.

'Drinkable advertising' - Coca-Cola - USA

'I am a witness' - Ad Council - USA

'I am a witness' - Ad Council - USA

7 out of 10 kids are affected by cyber bullying.

'I am a witness' - Ad Council - USA

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