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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Profit Ability 2: Channel Analysis

The new business case for advertising

Profit Ability 2: Setting the scene Thinkbox
Gain a deeper understanding of which sectors different media are most effective for and how they should be integrated into the channel mix. 

Published on: 19 December 2024

Fellows Interview with Scott Morrison

image provided by scott
Fellows interview with Scott Morrison founder at the Boom!

Published on: 19 December 2024

Profit Ability 2: Sector Analysis

The new business case for advertising

Profit Ability 2: Setting the scene Thinkbox
Data offering a unique reference point for marketers in the UK, based on real spend

Published on: 18 December 2024

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Case studies

2013 winner: Paddy Power, Brand Activation - case study

2013 winner: Paddy Power, Activation

At the start of 2012, you'd have been forgiven for not being able to remember any Paddy Power campaigns - yes, there were one-off successes, but there was an...

Published on: 18 November 2013

Marketing Excellence: best case studies 2012-2013

Best winning case studies: 2012-2013

The Marketing Society's Excellence Awards, in association with Marketing, sets the standard of marketing excellence in the UK, having established their...

Published on: 11 November 2013

2013 award winner: ASOS, Content Marketing/Best Leading Edge Thinking

2013 winner: ASOS, content & thinking

The WW ASOS Christmas campaign had to help deliver £XM UK sales (confidential) whilst deepening brand engagement with fashion-loving 20something girls and...

Published on: 1 November 2013

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Podcasts

Wear your Heart on your Sleeve with Rich Corbridge

Wear your Heart on your Sleeve with Rich Corbridge Rich Corbridge is the Chief Information Officer at Boots; a massive health retailer and pharmacy chain. With... https://podcasts.marketingsociety.com/episode/wear-your-heart-on-your-sleeve-with-rich-corbridge 39:09 Thu, 06 Jan 2022 06:00:00 +0000

Clearing the marketing jargon with Octopus Energy's Rebecca Dibb-Simkin

As the Global Director of Product and Marketing at the Octopus Energy Group, Rebecca Dibb-Simkin is involved in the entire end-to-end process from creating a... https://podcasts.marketingsociety.com/episode/clearing-the-marketing-jargon-with-octopus-energys-rebecca-dibb-simkin 33:41 Wed, 05 Jan 2022 10:00:00 +0000
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Videos

3 great ads, chosen by Leo Burnett's Chaka Sobhani

3 great ads | Chaka Sobhani

Chaka joined Leo Burnett from Mother where she creative directed a number of accounts including Boots and No.7.

3 great ads, chosen by Leo Burnett's Chaka Sobhani

3 great ads, chosen by adam&eve DDB's Ben Priest

3 great ads | Ben Priest

Ben Priest’s career spans 25 years, including time at Ogilvy & Mather, CDP, Lowe Howard-Spink, TBWA and Rainey Kelly.

3 great ads, chosen by adam&eve DDB's Ben Priest

Dove’s ‘Real Beauty is Universal’ challenges notions of female beauty

Dove’s campaign challenges female beauty

Dove has rolled out a real beauty campaign in the Philippines that celebrates diversity and challenges perceived notions on female beauty.

Dove’s ‘Real Beauty is Universal’ challenges notions of female beauty

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