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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

2024 New Creators Showcase 

New Creators Showcase Saatchi permissions given
Saatchi & Saatchi showcase some of the best emerging motion creators in the creative industry.

Published on: 26 June 2024

Cannes Lions as a The Marketing Society Member

A place where we all know each other's name

By Linn Frost

Linn Frost in Cannes
A place where we all know each other's name. Key takeaways from Cannes 2024 from The Marketing Society member Linn Frost

Published on: 26 June 2024

Member interview with Christopher Smith

source and credit: Christopher Smith
Member Interview with Christopher Smith, Founder of Rock Paper Scissors.

Published on: 26 June 2024

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Case studies

2013 winner: DCLG, Not for profit - case study

2013 winner: DCLG, Not for profit

Fire Kills is a Department of Communities and Local Government (DCLG) marketing campaign which aims to reduce the number of people who die in accidental...

Published on: 15 October 2013

2013 highly commended: KFC, Social Media Marketing - case study

2013 commended: KFC, Social Media

This is a case study about how KFC got an audience to listen when they were ignoring new product news. And then prompted reconsideration of a brand firmly...

Published on: 30 September 2013

2013 winning case study: Notcutts, CRM & Finance Director's Prize

2013 winner: CRM & Finance Director

Notcutts Garden Centre

Improving value for customers

In 2009 the UK Garden Centre Retail market was characterised at a chain level by undifferentiated retailers.

Coupled with this...

Published on: 23 September 2013

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Podcasts

The Whole Marketer Ep32 - Impact with guest Martin Brooks

Episode #32. ‘How to make an impact’ is the soft skill for marketers in this episode. Many of us will know it’s not only ‘what you say’, but ‘how you say it’... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep32-impact-with-guest-martin-brooks 26:47 Mon, 03 Jan 2022 16:24:00 +0000
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Videos

Vitasoy's Roberto Guidetti on leadership and strategy

Vitasoy's Roberto Guidetti on...

Vitasoy's Roberto Guidetti on leadership and strategy.

Vitasoy's Roberto Guidetti on leadership and strategy

Nigel Vaz on what we need to know about the future

Nigel Vaz on the future

Nigel Vaz on what marketers need to know about the future.

Nigel Vaz on what we need to know about the future

Mark Wilson on transforming Aviva

Mark Wilson on transforming Aviva

What we were. What we will be. - Transforming the Aviva organisation.

Mark Wilson on transforming Aviva

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