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Latest Think Pieces

The Cannes Review 2024 - The Preview

By Julian Boulding

The Marketing Society Cannes 2024
Julian Boulding is back with his annual review of Cannes Lions. We hope you enjoy this dive into the deep waters of the French Riviera and all that Cannes has to offer.

Speaker Q&A with Pete Markey, CMO at Boots UK

Pete Markey
We caught up with Pete Markey, CMO at Boots UK ahead of him presenting the Ogilvy Lecture at Amplify this year.

Member Interview with Rima Al Jareh

source and credit Rima
Member Interview with Rima Al Jareh, PR & Communications Lead at Wio Bank

Case studies

2013 winning case study: McLaren, Brand Extension - hear their story

2013 winner: Brand Extension

Ferrari. Lamborghini.

Even their names, written simply in black and white evoke strong emotions.

In an industry defined by desirability their products are...

2013 highly commended: Olympic Delivery Authority, Customer Insight - case study

2013 commended: Olympics, insight

During the London 2012 Olympics, 12.5 million spectators and 25,000 athletes and officials were expected on the transport network, enough to bring London to a...

Ofcom's latest report shows TV is blooming

Ofcom report: TV is blooming

Ofcom’s new Communications Market Report 2013 is a must-read if you are in media. This is proper research and is packed with positive news for TV.

It is jam...

Podcasts

Bursting Bubbles with Mark Earls

Mark Earls ( AKA The Herdmeister ) is a strategist, author, speaker and performer. He's done a lot of big thinking on brands, marketing and mass behaviour. When... https://podcasts.marketingsociety.com/episode/bursting-bubbles-with-mark-earls 43:00 Thu, 23 Dec 2021 07:37:00 +0000

The Whole Marketer Ep29 - Fulfilment with guest Victoria Fox

Episode #29. Fulfilment in the workplace is the personal understanding topic in this episode and is very close to Abby’s heart as a large part of The Whole... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep29-fulfilment-with-guest-victoria-fox 30:48 Mon, 20 Dec 2021 17:37:00 +0000

Videos

Building fast fame that lasts

Body Coach, Joe Wicks, on building fast fame that lasts

Why connections are people shaped.

Nicola Mendelsohn on people-shaped connections

Speaking at our Global Conference 2016.

Panel: Mark Wilson and Nicola Mendelsohn