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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Unveiling an Extraordinary Partnership: Mandala Club

A Game-Changer for Singapore Members

Mandala Club Singapore - permission given
A game-changer for Singapore Members with an exclusive collaboration with Mandala Club

Published on: 13 December 2024

Profit Ability 2: Setting the scene

The new business case for advertising

Profit Ability 2: Setting the scene Thinkbox
Invaluable insights to inform, challenge and potentially change businesses’ understanding of the advertising landscape today. 

Published on: 12 December 2024

Navigating Common B2B Search Marketing Challenges

By Lydia Goonetillake

Navigating Common B2B Search Marketing Challenges
Search marketing is increasingly complex, particularly for B2B brands. This article reveals the most common search marketing challenges and strategies to overcome them.

Published on: 10 December 2024

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Case studies

2013 winner: Midlands Co-op, New Employee Engagement - case study

2013 winner: Co-op, engagement

Midlands Co-operative

Mission to success

Midlands Co-operative Society’s ‘Mission Firefly’ employee engagement campaign breathed new life into a tired initiative, ‘Helping Hands’...

Published on: 29 July 2013

Turbulence for the CMO and four priorities for a smooth ride

Turbulence for the CMO

As CMOs steer through the rough waters of the complex and challenging global marketplace, one thing is certain: not enough feel prepared.

CMOs who want their...

Published on: 29 July 2013

B2B marketers at the top table

B2B marketers at the top table

Just three of the reasons why 73% of UK B2B marketers agree that their role has become more challenging over the past three years.

In partnership with The...

Published on: 4 July 2013

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Podcasts

The Whole Marketer Ep27 - Being with guest Ben Renshaw

Episode #27. ‘Being’ is the topic in this episode, with the focus on Leadership and personal development to understand the leader (and person) you want to be... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep27-being-with-guest-ben-renshaw 26:14 Mon, 20 Dec 2021 17:26:00 +0000
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Videos

Christmas ads: best so far

Christmas 2016 ads

H&M
Agency: Adam & Eve/DDB

Christmas ads: best so far

What makes IMLP so unique?

What makes the International...

In this video, Andy Bird, Co-Founder & Executive Director of Brand Learning, talks about the unique format of the International Marketing Leaders Program

What makes IMLP so unique?

Stephen Maher supporting gender equality project, Walk the Talk

Stephen Maher supporting Walk the Talk

Gender equality is a fight for everyone. That’s why we’re asking men to take a stand and walk the talk for gender equality in the workplace.

Stephen Maher supporting gender equality project, Walk the Talk

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