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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member interview with Sabine Khoury

Image created by The Marketing Society
Member Interview with Sabine Khoury, Head of Business Unit, Sila Influence

Published on: 3 March 2025

Marketing That Listens: Introducing Our Partnership with Play Verto

By Rachel Letham

Play Verto and The Marketing Society
We are thrilled to announce a strategic partnership with Play Verto, a pioneering social enterprise dedicated to transforming how we engage with communities and gather insights.

Published on: 27 February 2025

Even F1 Teams trust in performance, and attribute only where possible

By Mark Hull

Aston Marting The Marketing Society Event 2025
Mark Hull shares his experience of our Connections & Conversation event at Aston Martin Formula 1

Published on: 27 February 2025

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Case studies

2014 winner: Unilever, Marketing for Sustainable Consumption - case study

2014 winner: Unilever, Marketing for Sustainable Consumption,

Unilever: Marketing for Sustainable Consumption, 2014 winners

In 2013 Unilever set out to revolutionise the aerosol deodorant category as we know it.

With 80% of consumers in the UK and Ireland preferring aerosol...

Published on: 28 May 2014

2014 winner: Burton's Biscuit Company, Marketing Leadership - case study

2014 winner: Burton's, Leadership

Burton's Biscuits: Marketing Leadership 2014 winners

Led by Chief Marketing Officer Stuart Wilson and his Leadership Team, the scale of the task was enormous. The Marketing Department needed to shift from a...

Published on: 24 May 2014

2014 highly commended: British Gas, Marketing for Sustainable Consumption - case study

2014 highly commended: British Gas - Marketing for Sustainable Consumption

British Gas: Marketing for Sustainable Consumption 2014, highly commended

All energy companies have an obligation to fit Smart Meters in all their customers’ homes by 2020. But British Gas are leading the way in rolling them out...

Published on: 20 May 2014

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Podcasts

The Whole Marketer Ep20 - CMOs with guest Pete Markey

Episode #20. In this Episode, the role of the CMO is explored with guest Pete Markey, Chief Marketing Officer of TSB. Pete has enjoyed huge success with... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep20-cmos-with-guest-pete-markey 24:02 Tue, 14 Dec 2021 22:27:00 +0000

The Whole Marketer Ep19 - Creativity with guest Shelford Chandler

Episode #19. This episode explores the key skill of creativity; what it is and how brands and individuals can cultivate it to answer real business challenges... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep19-creativity-with-guest-shelford-chandler 29:48 Tue, 14 Dec 2021 22:22:00 +0000
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Videos

Chris Barez-Brown on how we can wake up as leaders

Chris Barez-Brown on how we can wake up as leaders

With the release of his new book, Wake Up, founder of Upping your Elvis, Chris Barez-Brown tells us what it's about and how we can get more connected in our everyday lives.

Chris Barez-Brown on how we can wake up as leaders

3 great ads chosen by Dave Henderson, former CCO MullenLowe London

3 great ads | Dave Henderson

Henderson started as a copywriter at DDB, before moving to Grey, RKCR/Y&R, Saatchi & Saatchi, and back to DDB.

3 great ads chosen by Dave Henderson, former CCO MullenLowe London

3 great ads, chosen by Remco Graham

3 great ads | Remco Graham

Remco Graham, ECD and Creative Partner, Now, reveals three great ads he admires but had nothing to do with.

3 great ads, chosen by Remco Graham

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