Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Fellows interview with Rebecca Dibb-Simkin

image provided my rebecca
Fellows interview with Rebecca Dibb-Simkin Chief Marketing & Product Officer at Octopus Energy Group.

Published on: 6 February 2025

Fellows interview with Julie Doleman

Image provided by julie
Fellows interview with Julie Doleman, former Managing Director at Entain.

Published on: 5 February 2025

The Languages of Rational and Irrational

By Mark Simmonds

Source Canva
Speaking the right language at the right time to somebody who is experiencing mental ill health will help take that person in the right direction. Mental health champion Mark Simmonds explains.

Published on: 4 February 2025

All Think Pieces

Case studies

2013 award winner: Sainsbury's and Channel 4, Cause Related Marketing/Grand Prix

2013 winner: cause related Sainsbury's

Sainsbury’s and Channel 4 collaborated in a unique endeavour – scale sponsorship of the Paralympics, with no involvement in the preceding Olympics. Their...

Published on: 25 November 2013

Mobile eclipsing TV as the first screen for consumers

Mobile eclipsing TV as first screen

Mobile devices are now firmly established as competitors to conventional media channels in the UK, according to research commissioned by Weve. Based on a...

Published on: 24 November 2013

2013 highly commended: Women's Aid, marketing on a shoestring - case study

2013 commended: Women's Aid, budget

Domestic abuse is incredibly prevalent, but most people turn a blind eye to it. Our task was to force the issue onto the national agenda: a huge objective...

Published on: 20 November 2013

See all case studies

Podcasts

The Whole Marketer Ep3 - Commercial acumen with guest Emma Heal

Episode #3. Business Acumen is the key skill explored in this episode as Abby invites the amazing Emma Heal to share her expertise – as the ex Managing Director... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep3-commercial-acumen-with-guest-emma-heal 25:48 Wed, 24 Nov 2021 13:20:00 +0000

Talent vs. Hard Work

Dan and Akin take on the age-old debate of talent vs. hard work, but from the perspective of how each is perceived, and therefore appreciated. When armed with... https://podcasts.marketingsociety.com/episode/talent-vs-hard-work 36:02 Wed, 17 Nov 2021 11:14:00 +0000
See all podcasts

Videos

Dr Ed Lu on how small the world looks from space

Dr Ed Lu on how small the world looks from space

How small does the world look from space?

Dr Ed Lu on how small the world looks from space

Paddy Barwise and Thomas Barta on 12 powers

Paddy Barwise and Thomas Barta

The 12 Powers of Marketing Leader

Paddy Barwise and Thomas Barta on 12 powers

Vitasoy's Roberto Guidetti on creating brand equity

Vitasoy's Roberto Guidetti on creating brand equity

Creating brand equity in a 3.57 world

Vitasoy's Roberto Guidetti on creating brand equity

See all videos