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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Fellow Interview With Helen Tupper

Source and credit : Helen Tupper - permission given
Fellow interview with Helen Tupper, CEO Amazing If, author of The Squiggly Career, Squiggly Careers podcast host

Published on: 16 January 2024

In 2024, Focus on the Fundamentals

By Nicola Nimmo

Photo by Isabela Kronemberger on Unsplash
It’s the New Year and a time for resolutions, a time to make changes.

Published on: 15 January 2024

How Businesses can Lead the Way Toward a Greener Future

The Marketing Practice
The Marketing Practice report, ‘Carbon Conscious Advertising’, ‘How Businesses can Lead the Way Toward a Greener Future’.

Published on: 10 January 2024

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Case studies

2007: British Heart Foundation, Social Marketing: Case Study

British Heart Foundation, Social Marketing

Snapshot

An entertaining online game encouraged children to fight the flab by making it fun to equate what they eat with their health.

Key insights

  • The...

Published on: 6 March 2012

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Podcasts

Luca Zerbini on unearthing the solution to an unknown climate challenge

Imagine being given the opportunity to make a positive difference to 3 billion people around the world. Then imagine being told you had 6 weeks to help Malawi... https://podcasts.marketingsociety.com/episode/luca-zerbini-on-unearthing-the-solution-to-an-unknown-climate-challenge 43:18 Tue, 31 Aug 2021 14:09:00 +0000
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Videos

Beyond the hood or corporate office

Beyond the hood or corporate office

At the time it was a bold move into the diversity space for the company: while Michael Jordan may have been the greatest basketball player of all time, he wa

Beyond the hood or corporate office

Dave Henderson's 3 great ads he had nothing to do with

Three great ads - David Henderson

Watch Dave Henderson, The Mullen Lowe Chief Creative Officer discuss his top 3 ads he had nothing to do with.

Dave Henderson's 3 great ads he had nothing to do with

'We are America' featuring John Cena

'We are America'

'Love Has No Labels' has launched its newest video, 'We Are America,' in celebration of not only...

'We are America' featuring John Cena

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