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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member interview with Paul Viviers

image provided by paul
Member Interview with Paul Viviers, Lead Evangelist and Head of Sales and Marketing

Published on: 18 October 2024

PopPulse: The Crisis Hangover

Pop Pulse Leo Burnett approved image
Leo Burnett reveal findings from the third wave of PopPulse, their groundbreaking research connecting brands with the real feelings of people across Britain.

Published on: 17 October 2024

Member Interview with Andy Powell

image provided by andy
Member Interview with Andy Powell, Co-Founder & CEO, Conscious Media FZ-L.L.C

Published on: 16 October 2024

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Case studies

2009: Sky+, Customer Insight - Case Study

Sky+, Customer Insight

Sky+, Customer Insight

Customer insight helped Sky engage successfully with a new and hard-to-reach audience for the Sky+ brand.

Key insights

  • The compelling insight that Sky...

Published on: 9 May 2012

2009: Shell, Organising for Good Marketing: Case Study

Shell, Organising for Good Marketing

A comprehensive marketing capability programme had a significant impact on Shell’s ability to attract the best people.

Key insights

  • Shell had to find a way...

Published on: 9 May 2012

2009: More Th>n, Creating Loyal Relationships - Case Study

More Th>n, Creating Loyal Relationships

More Th>n, Creating Loyal Relationships

More Th>n enjoyed a resurgence in loyalty when it offered customers their own personal contact manager.

Key insights

  • In a commoditised market More Th>n...

Published on: 9 May 2012

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Podcasts

Apply Common Sense with Sir John Timpson

Sir John Timpson has proved that CREATE Leadership absolutely works. Timpson is the UK’s biggest retail service provider with 5,600 colleagues, 2,000 stores... https://podcasts.marketingsociety.com/episode/apply-common-sense-with-sir-john-timpson 35:51 Thu, 08 Jul 2021 06:00:00 +0000

Sport Marketing's Big Picture

This episode of Unofficial Partner is the first of a series in which we look at sports market through the lens of one of the biggest media and marketing... https://podcasts.marketingsociety.com/episode/sports-marketings-big-picture 45:58 Wed, 07 Jul 2021 16:08:00 +0000

Saving time without sacrificing the personal touch: GoDaddy's Adam Palmer on using Loom

Adam Palmer is the Director for Creative Production Ops at GoDaddy. He believes strongly in challenging the status quo, finding new and better ways to avoid... https://podcasts.marketingsociety.com/episode/saving-time-without-sacrificing-the-personal-touch-godaddys-adam-palmer-on-using-loom-for-business-communication 28:42 Sat, 03 Jul 2021 09:00:00 +0000
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Videos

Creative Leadership interview with Faris Yakob

Berlin School of Creative Leadership Interview
far

Last year I was invited to give the President's Lecture for the Berlin School Of Creative Leadership...

Creative Leadership interview with Faris Yakob

SK-II empowers single women in powerful viral video

SK-II empowers single women

Chinese women are under immense pressure to marry before they turn 27...

SK-II empowers single women in powerful viral video

3 great ads: chosen by Trevor Robinson OBE

3 great ads: Trevor Robinson

In this film, we hear from the brilliant Trevor Robinson, who created the award-winning Tango ads.

3 great ads: chosen by Trevor Robinson OBE

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