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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Impact is our output

Your invitation to Digitas UK’s exclusive client summit

Digitas Approved Image
Digitas UK host an event where you can walk away with insights, strategies, and connections that will elevate your impact in this ever-evolving digital landscape

Published on: 14 October 2024

Member interview with Jessie Paul

Image given by Jessie
Member Interview with Jessie Paul, CEO & Founder, Paul Writer

Published on: 11 October 2024

Member Interview with Lara Mansour

Source and Credit - Lara
Member Interview with Lara Mansour, Vice President, Brand, ADNOC Group

Published on: 9 October 2024

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Case studies

2009: alli, New Brands - Case Study

alli, Launching New Brands

alli, Launching New Brands

Snapshot

The company rewrote the rules of the weight loss category with the ambitious launch of a revolutionary new brand.

Key insights

  • Launching a radical...

Published on: 5 May 2012

2009: O2 Brand Extension - Case Study

O2, Brand Extension

O2 Brand Extension

Snapshot

O2 undertook an imaginative brand extension into entertainment which increased customer loyalty and helped create the world’s most popular music venue...

Published on: 5 May 2012

2008: Pedigree, Marketing Communications - Case Study

2008: Pedigree, Marketing Communications

Pedigree, Marketing Communications

A thoughtful and heart-warming campaign put Pedigree at the forefront of helping homeless dogs.

Key insights

  • • Love of dogs is at the heart of the Pedigree...

Published on: 9 April 2012

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Podcasts

Do Something Scary Every Day with Julie Doleman

Julie Doleman is the Managing Director of Global Expansion at Experian - and an unstoppable force of nature. She moved from California to the UK a decade ago... https://podcasts.marketingsociety.com/episode/do-something-scary-every-day-with-julie-dorman 29:33 Thu, 01 Jul 2021 06:00:00 +0000

Man on the Moon: How NASA Leaders Enhanced the Meaningfulness of Work

Ever gone the extra 238,855 miles for your job? That's the distance from Earth to the Moon. In this episode, Dan and Akin talk about the space race and how the... https://podcasts.marketingsociety.com/episode/man-on-the-moon-how-nasa-leaders-enhanced-the-meaningfulness-of-work 47:00 Wed, 30 Jun 2021 16:23:00 +0000
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Videos

Advertising Week Asia: day 1 and 2 highlights

Advertising Week Asia

Highlights from Day 1 and 2 of Advertising Week Asia 2016, Tokyo, Japan.

Advertising Week Asia: day 1 and 2 highlights

Etihad reimagines travel with VR and Nicole Kidman

Etihad, VR and Nicole Kidman

Since appointing Hollywood actress Nicole Kidman as its brand ambassador last year...
 

Etihad reimagines travel with VR and Nicole Kidman

Prime Minister Justin Trudeau tries to lure more Americans to Canada

Trudeau and tourism

To attract more U.S.

Prime Minister Justin Trudeau tries to lure more Americans to Canada

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