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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Integrity, hard work and resilience

By Linn Frost

annual lecture 2023
Integrity, hard work and reliance  These are the words that stand out when I reflect on The Marketing Society’s annual lecture with Amanda Blanc, CEO Aviva.

Published on: 6 September 2023

Actions, and then Words

How to build a brand synonymous with sustainability 

By Bidisha Nagaraj

Source Unsplash Credit Danist Soh
With growing concerns around rising temperatures and runaway carbon emissions, companies face grassroots and governmental pressure to deliver on sustainability goals, let's learn how to build a brand synonymous with sustainability.

Published on: 30 August 2023

Board Member Interview with Anja Petrovski

Anja Petrovski Headshot
An interview from our new UAE board member, Anja Petrovski, Marketing and PR Director at Volkswagen Middle East 

Published on: 22 August 2023

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Case studies

Podcasts

Dave Dye talks to the 'Ad Contrarian' (Bob Hoffman.)

I was just about to write ‘the business I joined 30 years ago is unrecognisable today’. But then it occurred to me; that’s bullshit. Take today, either side of... https://podcasts.marketingsociety.com/episode/dave-dye-talks-to-the-ad-contrarian-bob-hoffman- 01:30:30 Thu, 17 Jun 2021 12:09:00 +0000
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Videos

"Ice Bucket Challenge" - ALS Association - USA

"Ice Bucket Challenge"
The Ice Bucket Challenge was developed to raise awareness and funds for ALS - a progressive neurodegenerative disease.

"Ice Bucket Challenge" - ALS Association - USA

An interview with the founder of American Giant

American Giant

Producing American-made apparel, with products both sourced and manufactured in North and South Carolina, American Giant have tripled their business each year since launching in 2012.

An interview with the founder of American Giant

'House of Little Moments' - Uni-Noodle - Taiwan

House of Little Moments

Faced with increased competition and a wide variety of flavours, brand leader Uni-Noodle created a range of recipes flavoured by moods which were captured in a "house of little moments" film.

'House of Little Moments' - Uni-Noodle - Taiwan

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