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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Meet our 2021 awards judge, Steve Challouma

Entry deadline: 26 February

Steve Challouma
Steve Challouma is the General Manager of Birds Eye UK, the brand leader in UK Frozen Foods, encompassing the Birds Eye, Aunt Bessie’s and Goodfella’s brands.

Published on: 8 February 2021

Using empathy to coach and motivate, with Nestlé’s Gerardo Mazzeo

By Tom Ollerton

food
Every week, Automated Creative founder Tom Ollerton interviews advertising industry leaders about their experiences, views on technology and innovation and the future of marketing...

Published on: 3 February 2021

Trends to watch in 2021

Pop culture in gaming, watchalongs and fun with ecommerce

By Peter Gasston

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2020 was the year of accelerated change, with shifts in behaviour that will impact the years ahead. In this article, Peter Gasston, Innovation Lead at VCCP, highlights three different areas that will drive online culture in 2021.

Published on: 2 February 2021

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Case studies

Podcasts

Part 2: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.

In this episode we’re joined by John Grant, Author and truly, the definitive ‘green marketing guy’. Having recently read John’s latest book, ‘Greener Marketing’... https://podcasts.marketingsociety.com/episode/part-2-the-role-of-greener-marketing-in-evolving-marketing-and-driving-societal-change-john-grant-author-and-the-definitive-green-marketing-guy- 24:44 Thu, 10 Jun 2021 07:30:00 +0000
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Videos

International Marketing Leaders Programme Europe

International Marketing Leaders Programme Europe

The speakers and delegates from The Marketing Society's International Marketing Leaders Programme tell us what characteristics they believe make great leader

International Marketing Leaders Programme Europe

Aligning agendas to maintain customer-centred leadership

Aligning agendas to maintain customer-centred leadership

We are proud to share a series of leadership-focused videos from top leaders who have inspired us with their helpful tips and rich experience.

Aligning agendas to maintain customer-centred leadership

Marketer of the future and customer-centricity in practice

Customer-centricity in practice

We are proud to share a series of films about customer-centricity from top leaders who have been generous with their helpful tips and rich experience.

Marketer of the future and customer-centricity in practice

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