Content Hub

Featured

Latest Think Pieces

Cannes 2025: Community, Culture and the Comeback of Commercial Creativity

TwentyFirstCenturyBrand's Neil Barrie reflects on the work that wowed at Cannes Lions 2025.

By Neil Barrie

Vaseline Verified Winning at Cannes Lions 2025
At Cannes Lions this year, Neil Barrie from TwentyFirstCenturyBrands was heartened to see that the Grand Prix juries looked beyond the buzz and didn’t reward the loudest, shiniest work.

Cannes Conversations 2025: ‘The Next Billion’ Leadership Brunch

With The Marketing Society and UK Advertising 

By Brynie McBurney

UK Advertising Round Table guests in Cannes 2025
Details of the honest chat about something that doesn’t get talked about enough: how brands can really understand and connect with the next billion consumers in emerging markets. These consumers—mainly in parts of Asia, Africa, and Latin America—are coming online fast.

Cannes Lions 2025: A brave new world?

Julian Boulding's (p)review of Cannes Lions 2025

By Julian Boulding

The Indie Forum at Cannes Lions 2025
Most advertising and marketing communication is now driven by social media. Not so much social first, as social first, second, third and fourth but a quiet revolution is emerging. The annual Cannes (p)review from Julian Boulding

Case studies

Marketing Transformation 2022

In partnership with Accenture Song

Transformation report
We explore three emerging strategic insights via the Marketing Transformation Triangle which we believe will guide you through your own transformation journey.

2022 TMS Awards Commended, Tricor Group

Tricor
The Global Marketing & Communications Team is led by Tricor Group Head of Marketing & Communications, Sunshine Farzan.

Ignite: Growth Conversations

In partnership with Kantar

By Kantar

Kantar
Created in partnership with Kantar, we brought together a group of 23 senior marketers to discuss how they are driving growth in their organisations. 

Podcasts

Episode 4: The power of entrepreneurial thinking for brands: Pip & Nut

In this episode, the fourth in our series on entrepreneurial thinking, we’re exploring one of the six principles of entrepreneurial thinking in more detail-...

https://podcasts.marketingsociety.com/episode/episode-4-the-power-of-entrepreneurial-thinking-for-brands-pip-nut 19.8905034 2024-07-26T08:30:00.000Z

Videos

In this session, we explored how Covid-19 has changed the way of working.

Leading Global Teams Virtually

Sir Geoff has been featured on many news programmes discussing the street names and statues dedicated to historic characters involved with the slave trade.

Under the Spotlight with Sir Geoff Palmer

In this Society webinar, Blackhawk Network discussed the rise of payment solutions, examining how digital payments have been used and what changes in behavio

How We Pay: The Impact of Covid-19 On Consumer Attitudes to Digital Payments