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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Why First-Party-Data is Your Key to the Future of Loyalty

By Belinda Clark

Photo by charlesdeluvio on Unsplash
The importance of data-driven insights for brands to adapt to consumers' evolving situations and foster more meaningful customer relationships.

Published on: 21 February 2024

Board Member Interview with Emma Cantwell

source and credit : Emma
Member Interview with Emma Cantwell, Director of Marketing and Communications, Mohamed bin Zayed University of Artificial Intelligence.

Published on: 16 February 2024

Rallying Communities

Myths and Mindset Shifts

By Michelle Koh

Source and Credit: Baz london
Debunking three common myths that brands have about community

Published on: 14 February 2024

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Case studies

Podcasts

The social norming of video calling, with Rory Sutherland

This week, Automated Creative's Tom Ollerton interviews Rory Sutherland, Vice Chairman of Ogilvy UK and all-round marketing legend. Talking about his early... https://podcasts.marketingsociety.com/episode/rory-sutherland-vice-chairman-the-social-norming-of-video-calling 37:06 Tue, 06 Apr 2021 20:27:00 +0000

Pop punk, cottagecore, and sea shanties — with TikTok

In the latest episode of The Marketing Society podcast Society Editor, Mike Piggott, speaks to TikTok's Dan Bulteel, Head of Social UKEMEA and Lisa Batty, Head... https://podcasts.marketingsociety.com/episode/pop-punk-and-cottagecore-how-brands-influence-culture-and-how-culture-influence-brands-with-tiktok 27:37 Tue, 30 Mar 2021 12:30:00 +0000
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Videos

The Token Man

The Token Man

Sir Martin Sorrell tells Diane Young why the odds are still against his eventual successor being a woman...

The Token Man

Sir Terry Leahy with Michael Welch at our Annual Conference 2013

Terry Leahy and Michael Welch - Annual Conference 2013

At our Annual Conference 2013 Sir Terry revealed what he looks for before investing in a business and its owner.

Sir Terry Leahy with Michael Welch at our Annual Conference 2013

Eric Whitacre's inspiring story of the virtual choir

Eric Whitacre at our Annual Conference 2013

The story of Eric Whitacre’s Virtual Choir is truly inspirational.

Eric Whitacre's inspiring story of the virtual choir

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