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Member Interview with Tomek Nowobilski

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Member interview with Tomek Nowobilski, CEO at Harvest

Member Interview With Joe Lipscombe

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Member Interview with Joe Lipscombe, Partner at The Romans

Marketing practices that lead to global success

By Deepak Goel

Source Canva  - Credit kentoh from Getty Images
Embracing the nuances of cultural differences, celebrating diversity and leveraging the digital landscape are the pillars of all successful global marketing plans.

Case studies

Podcasts

Wax Lyrical Veganuary, with Elin Roberts of vegan food brand Better Nature

This year has seen the biggest ever interest in Veganuary, so the Wax Lyrical podcast team invited Elin Roberts, co-founder and Head of Marketing for new vegan... https://podcasts.marketingsociety.com/episode/wax-lyrical-veganuary-with-elin-roberts-of-vegan-food-brand-better-nature 45:41 Mon, 11 Jan 2021 16:53:54 +0000

Wax Lyrical Christmas 2020, with Rory Sutherland

Rory Sutherland is the special guest in the Christmas - and final - Wax Lyrical podcast of 2020. TED talker, Ogilvy Vice-Chairman, author and creative director... https://podcasts.marketingsociety.com/episode/wax-lyrical-christmas-2020-with-rory-sutherland 44:59 Tue, 15 Dec 2020 17:24:19 +0000

Videos

Exit Deutschland is a NGO that supports Nazis who want to leave the Nazi movement...

'Nazis Against Nazis' - Exit Deuschland, Germany

The brief was to find the most skilled radio technicians for the air force.

'Air Force FM' - Defence Force Recruiting, Australia

Whilst many of the car giants competed for expensive advertising space during Superbowl Volvo intercepted their messages...

'Superbowl Interception' - Volvo, USA