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From Setback to Startup Success: The Humantra Journey

Learnings from the Changemakers Conference UAE 2025

The Marketing Society Global Conference Charlie Wright Humantra
Insights from Humantra's Charlie Wright's session at The Changemakers Conference UAE 2025 - a very open and honest account of the failures, learnings and sheer determination that led to his success.

Build to Endure: Sustainability is the New Business Imperative

Insights from The Changemakers Conference UAE 2025

The Marketing Society UAE Conference 2025
A review of the panel discussion at the Changemakers Conference UAE 2025 which included insights and advice from experts from marketing, infrastructure and finance.

The Changemakers Conference 2025 UAE

A review

By Shamia Abdul Aziz

The Marketing Society UAE Conference
Shamia Abdul Aziz reviews the 2025 UAE Changemakers Conference a day packed with fresh perspectives, bold ideas and deeply human stories.

Case studies

2022 TMS Awards Commended, Tesco

Little Helps Day

Source: Tesco Awards Entry
Taking advantage of the trust radio delivers, 22 stories were told across 26 radio stations, each tailored to the local region or context in which they were played out.

2022 TMS Awards Commended, FOR Cardiff

#FORaSaferCardiff

Source: FOR Awards Entry
To make women in Cardiff feel safer when alone and to offer refuge for those who are vulnerable, through the development of a ‘Safe Places’ network.

2022 TMS Awards Commended, Homebase

A Brand Led Business Renovation

Source: Homebase Awards Entry
Destined for the scrapheap, this paper outlines how its new owner Hilco, instead delivered a truly remarkable turnaround of the business.

Podcasts

CPG Marketing & Retail Media

On this episode of the Shiny New Object Podcast, Chobani's Brett Richardson discusses leveraging retailer data sources like Kroger's Stratum to gain audience...

https://podcasts.marketingsociety.com/episode/cpg-marketing-retail-media 31.279455783333333 2024-05-21T08:27:00.000Z

The Whole Marketer Ep124 - Burnout with guest Dr Fiona Crichton

Episode #124. The Burnout Miniseries ep1 – Understanding burnout through a scientific lens is the focus of this episode, shining a light on the signs of burnout...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep124-burnout-with-guest-dr-fiona-crichton 44.96770695 2024-05-21T06:00:00.000Z

Videos

Careers today are characterised by change, ambiguity and possibility.

Five Skills to Succeed with Helen Tupper

Most businesses are just not fit for the future. And that was before Covid-19.

The Uplifters Series: Business Recoded

Today, we live in a world where word of mouth wins. 92% of consumers say they trust recommendations from people over brands.

Connecting Corporate and Personal Branding