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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Suzie Walker

Image created by The Marketing Society
Member Interview with Suzie Walker, MD and Founder, Suzie Walker Executive Search

Published on: 11 June 2025

AI sludge is great soil for difference

By Will Lion

Vintage science fiction illustration showing three humanoid figures walking on what appears to be an alien planet's surface
“There it is again, that funny feeling”, sings Bo Burnham in his Netflix comedy special, Inside, lamenting the sheer oddness of our tech-drenched world. Well, buckle up because we are heading into more funny feelings as AI makes whole brands feel like Arial font rendered in 8K. An article from BBH London

Published on: 10 June 2025

Member Interview with Candice Tobbo

Image created by The Marketing Society
Member Interview with Candice Tobbo, Global PR and Communications Manger

Published on: 6 June 2025

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Case studies

2022 TMS Awards Winner, O2 in Fortnite

Reimagining live experiences in the virtual world

Source: O2 Awards Entry
O2 has been a proud supporter of live music events for over 15 years with venues across the UK. But when the pandemic hit, those doors were shuttered.

Published on: 4 July 2022

2022 TMS Awards Winner, Childline

Nobody Is Normal: How going deeper with data unlocked insight and innovation

Source: Childline Awards Entry
The UK’s young people were in a mental health crisis. Childline was perfectly placed to help.

Published on: 4 July 2022

2022 TMS Awards Winner, Cadbury Caramilk

Who knew loudmouth Australians could sell so much chocolate? We did.

Source: Cadbury Awards Entry
Other than great sporting rivalry, Australia isn’t known for giving the UK too much in the way of real value. I mean like real value.

Published on: 4 July 2022

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Podcasts

The Whole Marketer Ep123 - Empowerment with guest Ellie Norman

Episode #123. This episode is leadership skill on empowerment – a fundamental pillar of the Whole Marketer approach in order to create a wave of successful and...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep123-empowerment-with-guest-ellie-norman 35.135652783333335 2024-05-14T06:00:00.000Z

Marketing magic with creative & media optimisation

Bayer's Global Head of Data Driven Marketing, Emre Acikel, has found the recipe for marketing magic by combining creative and media analysis and optimisation...

https://podcasts.marketingsociety.com/episode/marketing-magic-with-creative-media-optimisation 27.855653333333333 2024-05-08T10:19:00.000Z

The Whole Marketer Ep122 - Representation with guest Nishma Patel Robb

Episode #122. Representation is the topic discussed in this episode, a skill for all marketers to ensure we are connecting and communicating with different...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep122-representation-with-guest-nishma-patel-robb 47.48416945 2024-05-07T06:00:00.000Z
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Videos

Trendspotting with MadeBrave

Trendspotting

While Creative PR is nothing new, it is a crucial component for telling and shaping your brand story.

Trendspotting with MadeBrave

Catalysing Growth in a Changing World

Catalysing Growth in a Changing World

Hear from great marketers and leaders who are driving their businesses into the future, tackling a changing and uncertain world with creativity and innovatio

Catalysing Growth in a Changing World

A Global Conversation | The Fight Against Climate Change – Cop26 Special

The Fight Against Climate Change

We all know that going green is good for the world, but what are the implications for business?

A Global Conversation | The Fight Against Climate Change – Cop26 Special

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