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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Dalia Mansour

Image created by The Marketing Society
Member Interview with Dalia Mansour, Senior Field Marketing Manager

Published on: 6 June 2025

Member Interview with Yolande Battell

Image created by The Marketing Society
Member interview with Yolande Battell, EVP

Published on: 30 May 2025

Member Interview with Shelley Walker

Image created by The Marketing Society
Member Interview with Shelley Walker, Head of Marketing, The Exeter

Published on: 30 May 2025

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Case studies

2022 Awards Winner, Mars Petcare: Sheba

Sheba Hope Reef

Source: Sheba Awards Entry
To launch the world’s largest reef restoration program and to prove there can be man-made solutions to man-made problems, Sheba transformed a barren site of dead coral.

Published on: 4 July 2022

2022 TMS Awards Winner, Tesco Clubcard

The New Power of Loyalty

Source: Tesco Awards Entry
Penetration is king and loyalty is for the bin, right? What if actually loyalty could drive penetration? This is the story of how Tesco did exactly that.

Published on: 4 July 2022

2022 TMS Awards Winner, Birds Eye Green Cuisine

Rebranding plant-based by powering Team GB

Source: Birds Eye Awards Case Study
In 2021 Birds Eye Green Cuisine smashed misconceptions to make plant-based food more mainstream by focusing on the Power Of Plants.

Published on: 4 July 2022

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Podcasts

The Whole Marketer Ep121 - Psychological Biases with guest Richard Shotton

Episode #121. Today’s episode is a technical skill on psychological biases, where we’ll discuss the patterns found in decision-making that marketers can use to...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep121-psychological-biases-with-guest-richard-shotton 37.383925 2024-04-30T06:00:00.000Z

Balancing the basics & transformation in data driven marketing

Find out why Foundation & Transformation together move the needle for data driven marketers, from Global VP Digital & e-Commerce of Mars Pet Nutrition...

https://podcasts.marketingsociety.com/episode/balancing-the-basics-transformation-in-data-driven-marketing 26.512253333333334 2024-04-29T08:06:00.000Z

Switching from radio to digital through favourite content

Driving radio listeners to digital content is easy if you understand their drivers. For Idil Cakim, Senior Vice President, Research and Insights at Audacy, Inc...

https://podcasts.marketingsociety.com/episode/switching-from-radio-to-digital-through-favourite-content 22.545850333333334 2024-04-23T09:56:00.000Z
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Videos

A Global Conversation: Success in The Age of Customer Experience

Success in The Age of Customer Experience

Discover how to outperform your competitors in the demanding age of customer experience.

A Global Conversation: Success in The Age of Customer Experience

Why Marketers Are Essential

Sir Tim Smit | The Global Conference
Sir Tim Smit
Each year, we gather our industry's best and brightest for the marketing day out that always gets people talking. Sir Tim Smit shares with us why marketers are essential.

Why Marketers Are Essential

Global Change makers Conference 2021

Be awed. Be electrified. 
Be part of the Changemakers experience.

Global Change makers Conference 2021

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