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Putting the Great Back into British Brands

By Kantar

gbb
UK businesses are not realising return on investment from their biggest assets – brands.

Speaker interview with Will Stone

WILL
Hey Will! Can you let us know what challenges and opportunities the growing rise of UK based interest in the NFL created for the company as a global brand?

Gerald Breatnach Q&A

Head of Strategic Insights UK, Google

gerald
Gerald's team brings together Google data analysis with new consumer research to provide insight on the challenges facing UK marketers. We caught up with him ahead of his appearance at Digital Day Next on 22 April.

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