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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

How Mackie’s Built an Employer Brand Worth Celebrating

mackies collecting award

Mackie’s recent Employer Brand of the Year win is a clear reflection of its people-led approach. In this Q&A, People and Development Manager Laura Douglas-Smith...

Published on: 14 January 2026

Member Interview with Farida

Frida
Member Interview with Farida, Design Director

Published on: 13 January 2026

Member Interview with Baha Almasri

Baha Almasri
Member Interview with Baha Almasri, GM - Commercial Strategy

Published on: 12 January 2026

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Case studies

2022 TMS Awards Winner, The Ozone Project

Powering the Premium Web

Source: The Ozone Project Awards entry
The Ozone Project is a technology and data-led digital advertising platform built for brands by the UK's leading publishers.

Published on: 27 June 2022

2022 TMS Awards Winner, Tesco Christmas 2021

Harnessing the Spirit of the Nation to create Fame and Drive Growth

Source: Tesco Awards entry
Tesco’s 2021 Christmas campaign was the tricky ‘second album’ to the hugely successful performance of ‘No Naughty List’ in 2020.

Published on: 27 June 2022

2022 TMS Awards Winner, EY-Parthenon

EY-Parthenon Reshaping Results

EY Awards entry
The British economy has faced a turbulent couple of years, with Brexit uncertainty preceding the mayhem caused by the Covid-19 pandemic.

Published on: 27 June 2022

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Podcasts

Why organisations need to align sales and marketing

Although alignment between sales and marketing functions seems a no brainer, most organisations fail to do it and miss out on enhancing their creative...

https://podcasts.marketingsociety.com/episode/why-organisations-need-to-align-sales-and-marketing 22.227591833333335 2024-04-16T13:25:00.000Z

The Whole Marketer Ep119 - Buy-in with guest Rachael Wheatley

Episode #119. Gaining buy-in is the soft skill, leadership and personal understanding topic of today’s podcast. 

Gaining buy-in is a critical skill for...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep119-buy-in-with-guest-rachael-wheatley 29.543271533333332 2024-04-16T09:30:00.000Z
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Videos

Five Skills to Succeed with Helen Tupper

Helen Tupper

Careers today are characterised by change, ambiguity and possibility.

Five Skills to Succeed with Helen Tupper

The Uplifters Series: Business Recoded

Business Recoded

Most businesses are just not fit for the future. And that was before Covid-19.

The Uplifters Series: Business Recoded

Connecting Corporate and Personal Branding

Connecting Corporate and Personal Branding

Today, we live in a world where word of mouth wins. 92% of consumers say they trust recommendations from people over brands.

Connecting Corporate and Personal Branding

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