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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Interview with Mick Doran

By Mick Doran

Ahead of the Future Leaders Event Noggins, Narratives & Navigating What’s Next in Marketing, we had a chat with Mick Doran CMI Director at C&C Group, co-founder

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Interview with Alicia Teltz

Speaker at The Changemakers Conference Scotland 2025

You describe your LinkedIn advice as ‘unhinged and audacious’ — what do you think most people get wrong about building a personal brand on LinkedIn?

Interview with Ella Greenwood

Speaker at The Changemakers Conference Scotland 2025

Your work powerfully challenges how mental health is portrayed on screen. What role do you think storytelling plays in changing societal perceptions and driving genuine cultural change?

Case studies

2022 TMS Awards Winner, The Ozone Project

Powering the Premium Web

The Ozone Project is a technology and data-led digital advertising platform built for brands by the UK's leading publishers.

2022 TMS Awards Winner, Tesco Christmas 2021

Harnessing the Spirit of the Nation to create Fame and Drive Growth

Tesco’s 2021 Christmas campaign was the tricky ‘second album’ to the hugely successful performance of ‘No Naughty List’ in 2020.

2022 TMS Awards Winner, EY-Parthenon

EY-Parthenon Reshaping Results

The British economy has faced a turbulent couple of years, with Brexit uncertainty preceding the mayhem caused by the Covid-19 pandemic.

Podcasts

Why organisations need to align sales and marketing

Although alignment between sales and marketing functions seems a no brainer, most organisations fail to do it and miss out on enhancing their creative...

https://podcasts.marketingsociety.com/episode/why-organisations-need-to-align-sales-and-marketing 22.227591833333335 2024-04-16T13:25:00.000Z

The Whole Marketer Ep119 - Buy-in with guest Rachael Wheatley

Episode #119. Gaining buy-in is the soft skill, leadership and personal understanding topic of today’s podcast.

Gaining buy-in is a critical skill for...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep119-buy-in-with-guest-rachael-wheatley 29.543271533333332 2024-04-16T09:30:00.000Z

Unpacking the Action - Intention Gap with Sandy Skees, Purpose and Impact Global Lead, Porter Novell

“Be the voice of the consumer who wants to do more.”

ESG – environmental, social and growth, (yep you read that right), growth rather than governance. We...

https://podcasts.marketingsociety.com/episode/unpacking-the-action-intention-gap-with-sandy-skees-purpose-and-impact-global-lead-porter-novell 38.95074686666667 2024-04-09T15:59:00.000Z