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Cannes 2025 Spotlight

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

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Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

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Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

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Latest Think Pieces

Q&A with Ruth Buscombe

Ahead of her appearance at Digital Day Scotland on April 24, we caught up with Ruth Buscombe, Strategist at Formula 1.

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Having your cake and eating it too

By Mark Evans

Leadership coach Mark Evans believes we are all prodigies of some sort; we just need to double down on our existing superpowers and re-frame our self-limiting beliefs. In this piece he explains that by focussing on what is available, natural, effortless and sustainable, and steering away from what is difficult, unnatural and exhausting to sustain we can have our cake and eat it too.

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Q&A with Emily Ashby

We talk to Emily Ashby, Chief Digital Transformation Officer at VERITY RI

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Case studies

Accenture Song BBVA Partner of The Marketing Society

Banking on AI: BBVA's Digital Revolution

BBVA's story of the power of digital transformation when executed with vision, commitment, and the right partnerships.

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MARKETING TRANSFORMATION 2023

The 2023 Marketing Transformation Report in partnership with Accenture Song - Lessons from The Marketing Society Awards

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The 38th Marketing Society Award Winning Case Studies

Showcasing the award-winning case study papers from this years The Marketing Society Awards with inspiring stories and many examples of marketing excellence

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Podcasts

The Whole Marketer Ep143 - Building Brands with Soul with guest…

Podcast

Episode #143. Today’s topic is a technical and leadership skill exploring building and leading brands with soul, which doesn’t just arise from the company...

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In My Humble Opinion...Retail is changing, powered by data and…

Podcast

Welcome to “In My Humble Opinion”, a podcast collaboration between The Marketing Society and Publicis Groupe UK agencies that creates a space for marketing...

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