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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Member Interview with Helena Verellen

Member Interview with Helena Verellen, Fractional CMO, Strategic Advisor and Advisory Board Member for New York

From CMO to CEO: How Mentoring Helped Me Reframe My Story

By Laura Brady

The Marketing Society’s Global Leadership Mentoring Programme played a key role in helping Worldwide Cancer Research's Laura Brady achieve her goal of becoming a CEO.

The end of hype-driven shopping

Written by Canvas8

South Korean consumers, fed up of data breaches and fake reviews are demanding tangible "proof" before trusting hyped products, pushing brands to build verification and authenticity directly into the shopping experience.

Case studies

The Marketing Society Global Awards 2026: Not for Profit Marketing

On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Not for Profit Marketing Highly Commended - Making Hunger Visible - The Felix Project Winter Appeal 2025 by The Felix Project & The Maverick Group

The Marketing Society Global Awards 2026: Media Innovation & Effectiveness

On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Media Innovation & Effectiveness Highly Commended - Birmingham's Licence to Join In by TV Licensing & RAPP

The Marketing Society Global Awards 2026: Holistic Growth Story

On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Holistic Growth Story Highly Commended - Keep Rising by King Arthur Baking & The Liberty Guild

Podcasts

Episode 97: Sustainability and AI - Friends or Foes? with tech futurist, Dan Södergren and sustainability pro, Russ Avery

“The more people bring AI in-house the better it will be for the environment”…

“You’ve got to spend the money to take advantage of the opportunity – and you...

https://podcasts.marketingsociety.com/episode/episode-97-sustainability-and-ai-friends-or-foes-with-tech-futurist-dan-sodergren-and-sustainability-pro-russ-avery 66.98753741666667 2025-02-06T07:30:00.000Z

The Whole Marketer Ep142 - Connecting with your Consumer with guest Toby Horry

Episode #142. Connecting with your Consumer is the focus of today’s episode, an evolving technical and soft/human skill for marketers to develop as our human...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep142-connecting-with-your-consumer-with-guest-toby-horry 33.05630555 2025-02-04T07:00:00.000Z

The Whole Marketer Ep141 - Owning your Marketing Career with guest David Brewerton

Episode #141. Today’s personal understanding topic is about owning your marketing career so that it is fulfilling to you, and the steps you can take to be...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep141-owning-your-marketing-career-with-guest-david-brewerton 43.641557633333335 2025-01-21T07:00:00.000Z

Videos

Your Next Chapter | It's How You Show Up with Andreas Krasser

What does it really mean to lead, and how do you learn it the hard way?

Your Next Chapter | It's How You Show Up with Andreas Krasser

Your Next Chapter | Own Your Career Strategy with Gareth Helm

Your Next Chapter | Five Tips for Career Transitions with Dominic Grounsell