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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Lana Bdeir

Lana Bdeir
Member Interview with Lana Bdeir, Chief Growth Officer, M+C Saatchi

Published on: 1 May 2026

The Price of Trust

By Rachel Letham

Tracy hall and a rope splitting
In a recent Global Conversation event, fraud victim Tracy Hall, argues that trust is being exploited at industrial scale by AI-powered scammers, and that marketers must treat trust as a measurable, designed-in feature of every customer touchpoint.

Published on: 30 April 2026

The Red Pill Series: What AI in marketing looks like when nobody’s watching

By Joe Hildebrand

Contemplative executive in a high-rise boardroom
Marketing is embracing AI but with mainly surface-level usage. The reality of this means a function best placed to benefit from AI, is quietly missing it entirely. Joe Hildebrand explains.

Published on: 28 April 2026

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Case studies

The Marketing Society Global Awards 2025: Successful and Effective Partnerships

How Coca-Cola transformed its Olympic partnership to win over Gen Z
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Successful and Effective Partnerships Winner - How Coca-Cola transformed its Olympic partnership to win over Gen Z

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Not for Profit Marketing

Mental health is a big issue; this is how Every Mind Matters is making it smaller
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Not for Profit Marketing Winners - Mental health is a big issue; this is how Every Mind Matters is making it smaller

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Marketing Transformation

In our transformation era: a whole new flight path
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Winners - In our transformation era: a whole new flight path

Published on: 5 July 2025

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Podcasts

Episode 97: Sustainability and AI - Friends or Foes? with tech futurist, Dan Södergren and sustainability pro, Russ Avery

“The more people bring AI in-house the better it will be for the environment”…

“You’ve got to spend the money to take advantage of the opportunity – and you...

https://podcasts.marketingsociety.com/episode/episode-97-sustainability-and-ai-friends-or-foes-with-tech-futurist-dan-sodergren-and-sustainability-pro-russ-avery 66.98753741666667 2025-02-06T07:30:00.000Z
Podcast

The Whole Marketer Ep142 - Connecting with your Consumer with guest Toby Horry

Episode #142. Connecting with your Consumer is the focus of today’s episode, an evolving technical and soft/human skill for marketers to develop as our human...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep142-connecting-with-your-consumer-with-guest-toby-horry 33.05630555 2025-02-04T07:00:00.000Z
Podcast
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Videos

Your Next Chapter | Impact Demands Altitude with Scott Morrison

Your Next Chapter | Impact Demands Altitude with Scott Morrison

Your Next Chapter | Impact Demands Altitude with Scott Morrison

What if the time between roles wasn't a gap — but your greatest opportunity?

Your Next Chapter | Impact Demands Altitude with Scott Morrison

Global Conversation: Beyond Profit & Purpose-Driven Leadership

Blub with a stream of light

In this Global Conversation, Sophie Devonshire, Chief Executive Officer at The Marketing Society, is joined by Ben Renshaw,

Global Conversation: Beyond Profit & Purpose-Driven Leadership

Global Conversation: Three Paths to Growth

Three roads coming to one

Growth rarely comes from doing more of the same. But where exactly should you push?

Global Conversation: Three Paths to Growth

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