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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Leadership at the Speed of Purpose: Thriving in the Whirlwind

The Leadership at Speed Challenge

By Georgina Bramall

Georgina Bramall
As part of our leadership at Speed Challenge series, Georgina Bramall, Marketing Director at giffgaff, explores how purpose-driven leaders balance the 3 Ps, people, planet and profit, to drive both pace and impact, sharing practical approaches that empower teams and reframe marketing success beyond volume metrics.

Published on: 28 October 2025

Leading From Stillness: Redefining Speed, Building Flow

The Leadership at Speed Challenge

By Ishneet Kaur

Ishneet Kaur
In a marketing world obsessed with speed, true leadership means more than keeping up. Ishneet Kaur explores how stillness, flow, and coaching can empower leaders to guide change with clarity and intent.

Published on: 27 October 2025

Member Interview with Daniel Tartaro

Daniel Tartaro
Member Interview with Daniel Tartaro, Head of APAC, Winnin

Published on: 27 October 2025

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Case studies

2021 TMS Awards commended, Counter Terrorism Policing

How we got people talking about radicalisation

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This is a paper about extremism. But it is also a case study about doing more with less. About how a deeper understanding of our audience led to a reframing of the conversation around radicalisation.

Published on: 4 August 2021

2021 TMS Awards winner, RNIB

Redesigning the world for people with sight loss

RNIB
RNIB has an ambitious goal, to make the world see sight loss differently.

Published on: 4 August 2021

2021 TMS Awards commended, Oatly

The New Word

Oatly
How Swedish brand Oatly created a new Cantonese word for plant-based milk so we could start a conversation about sustainability.

Published on: 4 August 2021

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Podcasts

Data deep dive: Choosing what's relevant & avoiding shiny new objects

Incorporating data into marketing strategies is crucial. However, is every piece of data valuable for growth, and what frameworks and methodologies must...

https://podcasts.marketingsociety.com/episode/data-deep-dive-choosing-whats-relevant-avoiding-shiny-new-objects 22.056925166666666 2024-02-20T15:41:00.000Z

Unofficial Partner - The Buy Side - MoneyGram and F1

The Buy Side is our regular series where we talk to brand side marketers about sport and sponsorship.

Our guest is David Paro, Head of Global Sponsorships at...

https://podcasts.marketingsociety.com/episode/unofficial-partner-the-buy-side-moneygram-and-f1 49.96023195 2024-02-20T14:04:00.000Z

The Whole Marketer Ep115 - Marketing Effectiveness with guest Dr Grace Kite

Episode #115. Marketing Effectiveness is the technical skill in this episode, exploring the importance and ability to demonstrate the impact of your marketing...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep115-marketing-effectiveness-with-guest-dr-grace-kite 41.903979166666666 2024-02-20T07:00:00.000Z
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Videos

Marketing Society Awards Showcase 2021

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Each year we ask winners from The Marketing Society Awards (most recently called the Brave Awards) to talk us through their award-winning p

Marketing Society Awards Showcase 2021

Global Conversation: New Years Revolution

In this month's Global Conversation, we bring leaders together from our hubs who will reveal their New Year’s revolution

Global Conversation: New Years Revolution

yuu Rewards Club: the need for digital transformation

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The Dairy Farm Group is the leading retailer in Hong Kong that has served Hong Kongers for a very long time.

yuu Rewards Club: the need for digital transformation

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