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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Saoud Al-Saleh

Saoud Al-Saleh
Member Interview with Saoud Al-Saleh, Enterprise Marketing Manager, Autodesk

Published on: 17 December 2025

Member Interview with Mike Rich

Mike Rich
Member Interview with Mike Rich, Founder and CEO, RICH

Published on: 17 December 2025

Looking Beyond the Numbers: Marketing Leaders Reflect on ROI and 2026

The Marketing Society: Looking Beyond the Numbers: Marketing Leaders Reflect on ROI and 2026
Along with our Partner Crimtan, we brought together marketing leaders from across the region for a virtual roundtable, capturing their reflections for a special holiday wrap-up video for the industry.

Published on: 16 December 2025

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Case studies

2021 TMS Awards winner, Unilever

Dove's First Refillable Deodorant

Dove
Plastic is a big problem. It is estimated that half of all the plastics ever manufactured have been made in the last 15 years.

Published on: 3 August 2021

2021 TMS Awards winner, Tesco

Innovating in a crisis, to cement a relationship with shoppers

tesco
Tesco believes in giving little helps to serve its shoppers. Clubcard, the nation’s largest and favourite loyalty program used by a whopping 16 million people is an important manifestation of that little help.

Published on: 3 August 2021

2021 TMS Awards winner, Hong Kong Observation Wheel

Hong Kong Observation Wheel AR App Presented by AIA

AIA
The Hong Kong Observation Wheel (HKOW) is a prominent landmark situated in the heart of Hong Kong Harbour.

Published on: 3 August 2021

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Podcasts

The Whole Marketer Ep115 - Marketing Effectiveness with guest Dr Grace Kite

Episode #115. Marketing Effectiveness is the technical skill in this episode, exploring the importance and ability to demonstrate the impact of your marketing...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep115-marketing-effectiveness-with-guest-dr-grace-kite 41.903979166666666 2024-02-20T07:00:00.000Z

Tune out the data noise thanks to a creative compass

Marketers have access to excessive data and this can lead to ineffective approaches and lack of decision making that drives results. This is why Anna Estlund...

https://podcasts.marketingsociety.com/episode/tune-out-the-data-noise-thanks-to-a-creative-compass 27.976707483333332 2024-02-13T11:26:00.000Z

The Whole Marketer Ep114 - Work/life balance with guest Katie Martin

Episode #114. The personal understanding topic discussed in this episode is work/life balance, which can significantly impact our wellbeing and our sense of...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep114-work-life-balance-with-guest-katie-martin 33.40155763333333 2024-02-13T10:15:00.000Z
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Videos

Our launch in Abu DHabi

Our launch in Abu DHabi

The Ogilvy Gambit

The Ogilvy Gambit

Global Conversations Creativity at low cost

In today's vastly competitive market, your business can lose out by not standing out.

Global Conversations Creativity at low cost

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