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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Navigating Challenge and Change: a review

By Tina Gupta

The Marketing Society event in Singapore
Tina Gupta's review of the recent Challenge and Change event reveals how in times of rapid change, senior leaders can navigate the uncertainty by shifting from reactive pressure and overwork to intentional leadership grounded in self-awareness and purpose.

Published on: 10 February 2026

Navigating Challenge and Change Starts From Within

Reflections from Navigating Challenge & Change

By Krishnan Menon

people attending The Marketing Society event in Singapore
Krishnan Manon reviews the recent Navigating Challenge and Change event with Yan Yi Chee who revealed how modern leaders can navigate our fast-paced world by focusing on self-awareness and internal clarity rather than simply pushing harder.

Published on: 10 February 2026

Member Interview with Darius LaBelle

Darius LaBelle
Member Interview with Darius LaBelle, Managing Director, November Five Middle East

Published on: 9 February 2026

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Case studies

2022 TMS Awards Winner, Birds Eye Green Cuisine

Rebranding plant-based by powering Team GB

Source: Birds Eye Awards Case Study
In 2021 Birds Eye Green Cuisine smashed misconceptions to make plant-based food more mainstream by focusing on the Power Of Plants.

Published on: 4 July 2022

2022 TMS Awards Winner, Nationwide Building Society

Evolving Nationwide back into a building society

Source: Unsplash, Credit: drmakete lab
The lines between building societies and banks had blurred and Nationwide needed to set itself apart in order to build a powerful brand long-term.

Published on: 4 July 2022

2022 TMS Awards Winner, Dove

Taking on Taking Selfies.

Source: Dove Awards Case Study
Dove has been at the forefront of the self-esteem and beauty conversation since the Campaign for Real Beauty in 2004. But by 2021, the conversation had changed.

Published on: 4 July 2022

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Podcasts

The Whole Marketer Ep108 - Marketing Effectiveness with guest Rachel Moss

Episode #108. Marketing Effectiveness is the focus of this episode and a key technical skill for marketers to define, set, track and review KPIs in order to...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep108-marketing-effectiveness-with-guest-rachel-moss 32.8194618 2023-11-28T07:00:00.000Z

Leading Conversations - No wrong path

Episode 3

In this episode, Barry leads the conversation with Ian Greenhill from Studio Something and Paul Mason from Go Forth about their unconventional paths...

https://podcasts.marketingsociety.com/episode/leading-conversations-no-wrong-path 52.575835833333336 2023-11-24T09:47:00.000Z
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Videos

Marketing Society Awards Showcase 2021

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Each year we ask winners from The Marketing Society Awards (most recently called the Brave Awards) to talk us through their award-winning p

Marketing Society Awards Showcase 2021

Global Conversation: New Years Revolution

In this month's Global Conversation, we bring leaders together from our hubs who will reveal their New Year’s revolution

Global Conversation: New Years Revolution

yuu Rewards Club: the need for digital transformation

yuu
The Dairy Farm Group is the leading retailer in Hong Kong that has served Hong Kongers for a very long time.

yuu Rewards Club: the need for digital transformation

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