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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Struan Sinclair

Struan Sinclair
Member Interview with Struan Sinclair, Account Manager, Tactical Media

Published on: 23 January 2026

Member Interview with Dana Jaff

Dana Jaff
Member Interview with Dana Jaff, Freelance

Published on: 23 January 2026

Member Interview with Matthew Hook

Matthew Hook
Member Interview with Matthew Hook Co-Founder, LookUP

Published on: 23 January 2026

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Case studies

2021 TMS Awards commended, Refuge

How making a number famous helped to save women's lives

Refuge
This paper tells the story of how Refuge, with no media budget, made the National Domestic Abuse Helpline famous on International Women’s Day.

Published on: 4 August 2021

2021 TMS Awards commended, Counter Terrorism Policing

How we got people talking about radicalisation

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This is a paper about extremism. But it is also a case study about doing more with less. About how a deeper understanding of our audience led to a reframing of the conversation around radicalisation.

Published on: 4 August 2021

2021 TMS Awards winner, RNIB

Redesigning the world for people with sight loss

RNIB
RNIB has an ambitious goal, to make the world see sight loss differently.

Published on: 4 August 2021

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Podcasts

What neuroscience can teach marketers for creative effectiveness

On the latest episode of the Shiny New Object Podcast, Sorin Patilinet, Senior Director for Marketing Effectiveness at Mars, shares how he's been using neuro...

https://podcasts.marketingsociety.com/episode/what-neuroscience-can-teach-marketers-for-creative-effectiveness 25:51 Tue, 03 Oct 2023 11:37:00 +0100

The Buy Side - KP Snacks - UNOFFICIAL PARTNER

The Buy Side is an Unofficial Partner series of conversations about sport and sponsorship with brand marketers. 

Our guest is Kevin McNair, Marketing Director...

https://podcasts.marketingsociety.com/episode/the-buy-side-kp-snacks-unofficial-partner 57:36 Tue, 03 Oct 2023 09:30:00 +0100

THINK EQUAL podcast: Leanne Foy meets Mary Godbeer

This month, THINK EQUAL Project Director, Leanne Foy meets Mary Godbeer, Senior Corporate Communications & PR Manager at International Cricket Council.

What...

https://podcasts.marketingsociety.com/episode/think-equal-podcast-leanne-foy-meets-mary-godbeer 28:28 Mon, 02 Oct 2023 09:30:00 +0100
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Videos

Under the Spotlight, with Netflix's former CMO, Jaclyn Lee-Joe

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Jaclyn discussed innovation and embracing change throughout your leadership journey, revealing how she's lived her life by the ‘omne trium perfectum’ rule —

Under the Spotlight, with Netflix's former CMO, Jaclyn Lee-Joe

Impact of Covid-19 on consumer attitudes to digital payments, with Blackhawk Network

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In this Society webinar, Blackhawk Network discussed the rise of payment solutions, examining how digital payments have been used and what changes in behavio

Impact of Covid-19 on consumer attitudes to digital payments, with Blackhawk Network

LinkedIn Nikhita Aurora's top tips on how to rock your profile

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LinkedIn Nikhita Aurora's top tips on how to rock your profile

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