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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Fellows Interview with Amina Taher

Amina Taher
Fellows Interview with Amina Taher, Chief Marketing Officer, Wio Bank

Published on: 5 November 2025

The Changemakers Challenge Conference Singapore 2025

A review

By Jack Shillito

Tracy Hall speaking at The Marketing Society Singapore Conferencce
Jack Shillito reviews The Changemakers Conference Singapore 2025. He highlights is favourite sessions focussing on the cultural trends, psychological insights and societal frameworks.

Published on: 4 November 2025

Net Zero is Dead. It’s Time to Walk Away from ‘Sustainability’

By Leo Rayman

Loe Rayman
Leo Rayman argues that traditional sustainability messaging has become obsolete and as marketers we should instead be reframing the climate transition as a massive economic and technological revolution.

Published on: 30 October 2025

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Case studies

2019 Brave Awards Winner, easyJet

Enhancing The Customer Experience

easyjet

In October 2018, easyJet launched Look&Book: the world’s first-ever photo-based flight search functionality.

Look&Book lets you book a flight simply by...

Published on: 6 June 2019

2019 Brave Awards commended, Toyota AYGO

Digital Marketing sponsored by Accenture

just

Toyota AYGO: Telling More Personal Campaign Stories On The Fly

This paper is about how hyper-personalisation and a creative use of media formats improved cut...

Published on: 31 May 2019

2019 Brave Awards Grand Prix Winner, Nationwide

Transforming Corporate Culture

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Nationwide’s commitment to diversity in its Voices campaign has defied category conventions and got people talking. When the talk of a vocal minority turned...

Published on: 31 May 2019

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Podcasts

Boosting Q4 & beyond creative effectiveness

On this one-off episode of the Shiny New Object podcast, Tom Ollerton interviews Automated Creative's Amy Wright (Global Head of Creative Strategy) and Dan...

https://podcasts.marketingsociety.com/episode/boosting-q4-beyond-creative-effectiveness 18:38 Mon, 25 Sep 2023 12:37:00 +0100

The magnificent 7 power skills you need to win with AI: Episode 3

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-3 09:39 Fri, 22 Sep 2023 12:00:00 +0100
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Videos

The Power of Collaboration, with Issam Kazim

... Lord Seb Coe, Ellie Norman and Guy Kinnings
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In this session CSM's Chairman, Lord Seb Coe, European Tour's Guy Kinnings, Dubai Tourism Group's Issam Kazim and F1's Ellie Norman discussed what opportunit

The Power of Collaboration, with Issam Kazim

Brand Resilience, with Landor's Global CSO, Thomas Ordahl

to

Landor's Global Chief Strategy officer, Thomas Ordahl who will share how brand strategy and design can help brands stay relevant, reinvent themselves and sta

Brand Resilience, with Landor's Global CSO, Thomas Ordahl

Under the Spotlight with Moet Hennessy's Paul Graham

A Marketing Society Scotland event
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Paul has previously worked for Versace and Burberry and prior to being brand-side, founded an agency that worked with clients such Umbro, Diesel, Skype and S

Under the Spotlight with Moet Hennessy's Paul Graham

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