Cannes 2025 Spotlight
Join The Marketing Society at a series of events at Cannes
Join The Marketing Society at a series of events at Cannes
The Leadership at Speed Challenge
Leading a growing marketing team is both a challenge and a privilege. It requires not only aligning people with goals but also mentoring, inspiring, and...
The Leadership at Speed Challenge
So. Much. Overwhelm.
There’s no doubt about it… the world’s a bit of a mess right now. Politics. The economy. War. Division. AI apparently coming for our kids...
Scaling Up
Since its founding in late 2015, Syft has sought to drive up standards for employers and jobseekers. As Uber has revolutionised how we travel and Deliveroo how...
Relationship Marketing
Management summary
This paper tells how baby food brand Ella’s Kitchen overcame a declining market full of ‘me too’ imitators, by shifting focus from retail to...
Not For Profit
In an age of growing grassroots activism, many people feel that action happens on the street, not behind the closed doors of the United Nations.
For a body set...
“There are four questions every business needs good answers to. Why would anyone want to buy from us? Why would anyone want to work for us? Why would anyone...
https://podcasts.marketingsociety.com/episode/building-the-business-case-for-sustainable-marketing-part-1-caroline-taylor-former-cmo-ibm-global-markets 35:03 Thu, 21 Sep 2023 10:36:00 +0100Manchester United's famous red shirt is a prime piece of sporting real estate.
So why is TeamViewer ending its deal early?
What do you buy when you buy the...
https://podcasts.marketingsociety.com/episode/sports-news-upload-the-peculiar-story-behind-man-utds-new-shirt-deal-unofficial-partner-podcast 31:20 Wed, 20 Sep 2023 15:55:00 +0100This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...
https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-2 10:18 Wed, 20 Sep 2023 15:00:00 +0100Scott has a unique set of experiences working in, on or on the Board of some of the world’s most recognised brands including Saatchi and Saatchi, Wiede
In recent times I've won a plethora of awards, including a gold Cannes Lion, been listed as a Campaign & Creative Equals’ Future Female Leader, The