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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Member Interview with Barbara Scala

Member Interview with Barbara Scala, Global Marketing Head Icecream, Ex-Unilever

Member Interview with Ahmed Shuaib

Member Interview with Ahmed Shuaib, Senior Client Solutions Manager - Emerging Markets, LinkedIn

Member Interview with Sandeep Bhara

Member Interview with Sandeep Bhara, Head of Digital & Content Marketing

Case studies

2021 TMS Awards winner, Tesco Supermarket Sweep

Tesco X Supermarket Sweep

In 2019, Tesco were celebrating their 100th birthday which provided an opportunity to re-assert great value; a metric that had been declining over time.

2021 TMS Awards commended, LADbible Group

LADx

We sought to launch a display video advertising product that addressed some of the key industry issues surrounding inventory transparency and value, questionable view-ability and brand-safety head-on.

2021 TMS Awards winner, Starling Bank

How a shed helped Starling become the fastest growing business bank in Europe

Starling is a truly incredible business. Launched in 2014 as one of the UK’s first ‘challenger banks’ it modelled itself around the needs of the modern consumer.

Podcasts

The Whole Marketer Ep104 - Marketing Leader's Code with guest Gareth Helm

Episode #104. Season 6 returns with a leadership topic to support marketers to identify and develop their authentic leadership style.

Abby’s guest in this...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep104-marketing-leaders-code-with-guest-gareth-helm 27:47 Tue, 12 Sep 2023 07:00:00 +0100

Sustainability Squad Podcast - Introduction to the Sustainability Squad, marketing and ESG.

Hosted out of the UAE, the sustainability squad was created to bring together a group of members to help drive change around ESG and help curate high quality...

https://podcasts.marketingsociety.com/episode/sustainability-squad-podcast-introduction-to-the-sustainability-squad-marketing-and-esg- 36:50 Mon, 11 Sep 2023 02:30:00 +0100

Being Sustainable - A re-commerce revolution and personal journey rethinking consumption with Simon Garnett

“Being sustainable is a story of assumed negatives, but it’s actually a story of discovered positives.”

We were joined in this episode by Simon Garnett who has...

https://podcasts.marketingsociety.com/episode/being-sustainable-a-re-commerce-revolution-and-personal-journey-rethinking-consumption-with-simon-garnett 45:02 Thu, 07 Sep 2023 08:08:00 +0100

Videos

In this pivotal moment for brand history, what will your next chapter be?

A Transformative Economy: Rebound, Recovery or Recuperation

Everyone talks about customer engagement.

The Power of Choice with Blackhawk Network

The Story of Plastic documentary takes a sweeping look at the man-made crisis of plastic pollution and the worldwide effect it has on the health of our plane