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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The Digital Day Scotland 2025

By Nicola (Nik) Campbell, Brand Manager, Young Spirits

glasgow science centre imax the digital day scotland 2025 from The Marketing Society

It’s all too easy to get caught up in so much ‘doing’ that we have no time to think. Stuck on the hamster wheel of work, we’re unable to carve out time to form...

Published on: 8 May 2025

Future Leaders #2 Event Review

Chris Marsh’s unfiltered wisdom on embracing failure and finding success.

chris marsh speaking at future leaders event for The Marketing Society Scotland
I wasn’t sure what to expect from my first Future Leaders talk. Having only become a member of The Marketing Society earlier this year, I was still buzzing from my first event – Digital Day 2025 – the previous week and feeling inspired.

Published on: 7 May 2025

Keep your wellbeing battery fully charged at all times!

By Mark Simmonds

Source Canva Credit gitusik from Getty Images
Practising wellbeing techniques is good for our all-round health but keeping our wellbeing battery fully charged helps us perform at our very best.

Published on: 17 April 2025

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Case studies

2018 commended, Direct Line, customer insight - case study

2018 commended, Direct Line

As one of Britain’s largest car insurers, Direct Line believes it has a responsibility not just to its customers, but to wider society.

Published on: 4 June 2018

2018 commended, Direct Line, brand revitalisation - case study

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Searching for insurance is a bore. You don’t care who the provider is – they’re all the same, aren’t they?

Published on: 4 June 2018

2018 winner, Toyota, global brand marketing - case study

2018 winner, Toyota

It’s 2017 and, across Europe, Toyota’s hybrid moment has surely come.

Published on: 1 June 2018

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Podcasts

Data Science, AI & the Future of Marketing

GE Healthcare's Director of Omnichannel Strategy, Amit Thard, joins the Shiny New Object podcast for a second time to talk about the benefits that AI is already...

https://podcasts.marketingsociety.com/episode/data-science-ai-the-future-of-marketing 18:17 Tue, 06 Jun 2023 10:10:00 +0100

The Importance of Ethical Marketing with PayPal's Nina Ntatidou

Nina Ntatidou, Global Lead Management at PayPal, explores the significance of diverse backgrounds and skillsets in the marketing industry, as well as the...

https://podcasts.marketingsociety.com/episode/the-importance-of-ethical-marketing-with-paypals-nina-ntatidou 16:40 Wed, 31 May 2023 12:29:00 +0100
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Videos

Best-Self Activation | Professor Dan Cable | TEDx London Business School

dc

What is a “best self” and can it be turned on and made chronically accessible?

Best-Self Activation | Professor Dan Cable | TEDx London Business School

The Teenage Double Amputee Fighting To Race Again | Billy Monger's Incredible Story

bm

The remarkable story of teenager Billy Monger, one of Britain's most exciting young racing drivers, who in April 2017 was involved in a devastating crash tha

The Teenage Double Amputee Fighting To Race Again | Billy Monger's Incredible Story

ITV's Dame Carolyn McCall on brave brands and making a difference

caro

Ahead of our recent Marketing Society event in London we caught up with Carolyn to get her thoughts on brave brands such as Nike and The Guardian, her motiva

ITV's Dame Carolyn McCall on brave brands and making a difference

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