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The Changemakers Conference 2025 UAE

A review

By Shamia Abdul Aziz

The Marketing Society UAE Conference
Shamia Abdul Aziz reviews the 2025 UAE Changemakers Conference a day packed with fresh perspectives, bold ideas and deeply human stories.

Uncomfortable is where magic happens

The Changemakers Conference 2025 Singapore review

By Rob Gilby

The Marketing Society Singapore Conference
The Changemakers Conference 2025 Singapore wasn’t just another talkfest of buzzwords and back-patting, it was a high-energy, profoundly human and occasionally uncomfortable call to arms with each speaker confronted big issues head-on.

Heritage Chooses the Future

The Changemakers Conference 2025 Singapore

By Anna-Karin Birnik

The Marketing Society Singapore Conference
A review of The Changemakers Conference 2025 Singapore - a thought-provoking and inspirational afternoon featuring everything from AI to heritage brand reinvention with a bit of Rick Astley thrown in for good measure.

Case studies

2019 Brave Awards Winner, John Lewis

Creative use of Media sponsored by Accenture

jl

At John Lewis & Partners, an employee is not just an employee – they are a co-owner of the business. To reflect this importance, in September 2018 we embarked...

2019 Brave Awards Winner, easyJet

Enhancing The Customer Experience

easyjet

In October 2018, easyJet launched Look&Book: the world’s first-ever photo-based flight search functionality.

Look&Book lets you book a flight simply by...

2019 Brave Awards commended, Toyota AYGO

Digital Marketing sponsored by Accenture

just

Toyota AYGO: Telling More Personal Campaign Stories On The Fly

This paper is about how hyper-personalisation and a creative use of media formats improved cut...

Podcasts

Can Marketing Save the Planet - Ep 55: The journey of a sustainable creative agency, from the inside out! with Rob Minto, The Onlii

A sustainable creative agency on a journey to make positive change, we caught up with Rob Minto, managing director of The Onlii. Rob talks about his own journey...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-55-the-journey-of-a-sustainable-creative-agency-from-the-inside-out-with-rob-minto-the-onlii 31:05 Mon, 08 May 2023 11:31:00 +0100

The Buy Side - Crypto.com - Unofficial Partner

Crypto.com has been one of the biggest spenders in the sports sponsorship market over the last three years, putting its brand to properties including FIFA World...

https://podcasts.marketingsociety.com/episode/the-buy-side-crypto-com-unofficial-partner 38:01 Tue, 02 May 2023 10:57:00 +0100

Videos

Micky was one of CHI & Partners very first creative hirings in 2002, and his career spans twenty years.

3 great ads, chosen by Micky Tudor

If diversity isn’t at the heart of your business as something to solve, “you’re a dinosaur, and you’ll become extinct very shortly,” says Chaka Sobhani, chief creative officer at Leo Burnett.

Leo Burnett’s Chaka Sobhani on the link between dinosaurs and diversity

In this episode, Daniel Gilbert, founder and CEO of Brainlabs, meets Matt Bush, Google’s MD of Agenc

Brainlabs' Dan GIlbert on man v machine