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Latest Think Pieces

Member Interview with Christophe Castagnera

Christophe Castagnera
Member Interview with Christophe Castagnera, Head of Strategy and Experience Advisory

Member Interview with Christopher Cormier

Christopher Cormier
Member Interview with Christopher Cormier, Head of Personal Care and Household Essentials, Walmart Connect and Member of The New York Board

The Incredible, Invisible Power of Sound

A The Marketing Society Learning Lab

By Rachel Letham

People listening to music
The Marketing Society Learning Lab on sonic branding revealed how sound works as a powerful, unconscious tool for brands to capture attention, convey meaning instantly and create lasting emotional connections.

Case studies

The Marketing Society Global Awards 2025: Customer Engagement and Loyalty

The Marketing Society Global Awards 2025: Customer Engagement and Loyalty
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Customer Engagement and Loyalty Winners From Frustration to Fandom: How SMARTY Supercharged Customer Engagement

The Marketing Society Global Awards 2025: Creative Use of Media

The Marketing Society Global Awards 2025: Creative Use of Media
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Creative Use of Media Winners - More beauty than a billboard can handle: the Boots OOH story

The Marketing Society Global Awards 2025: Best Agency Team

WeAreFearless. Our Boldest Year Ye
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Agency Team Winners WeAreFearless

Podcasts

The Whole Marketer Ep139 - Personal Understanding with guest Kirsten McPherson

Episode #139. Today’s focus is on Personal Understanding, which is a fundamental pillar of the Whole Marketer philosophy and what we believe is the key to...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep139-personal-understanding-with-guest-kirsten-mcpherson 36.42697221666667 2024-12-17T07:00:00.000Z
Podcast

Unofficial Partner - Sport, Brand and the Rise of the kit launch

In a sports industry obsessed with data and measurement, brand is the great intangible asset, the bit of the balance sheet that remains largely opaque, which is...

https://podcasts.marketingsociety.com/episode/unofficial-partner-sport-brand-and-the-rise-of-the-kit-launch 63.14466805 2024-12-16T10:08:00.000Z
Podcast

Think Equal - Leanne Foy meets Lisa Welsh

THINK EQUAL is our Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-lisa-welsh 36.8404898 2024-12-10T05:00:00.000Z
Podcast

Videos

Bouncing soles - Joy as the ultimate act of resistance

Bouncing soles - Joy as the ultimate act of resistance

St. Andrew’s Day Dinner 2024 Highlights

Changemakers Conference 2024 Highlights