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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Growth Rebels: Why Companies Need Rule-Breaking Marketers

Reflections on a recent The Marketing Society LinkedIn Live with Thomas Barta

By Rachel Letham

Thoughtful Workspace Brainstorming
Rachel Letham reviews a recent LinkedIn Live event with Thomas Barta: The Marketing Leadership Masterclass. With corporate growth stagnating while real change is accelerating, we need more Growth Rebel - people who ignites ideas and makes them happen, as Thomas explains.

Published on: 7 September 2026

The courage to lead differently

By Jenny Emslie

Inclusive team connecting in a supportive workplace
Inclusive leadership is an ambitious choice to challenge outdated workplace norms and build a culture where people feel trusted, supported and safe enough to thrive and do their best work.

Published on: 31 August 2026

Seeing Is Believing

The Courage to Build, Experiment and Be Seen

By Jessica Schroeder

Marketing leader developing ideas on a glass wall in a modern Dubai office, reflecting ambition, experimentation and visible impact.
What does it take to build a marketing and communications function from nothing, earn the trust of sceptical senior leaders and turn a regional idea into a global benchmark?

Published on: 31 August 2026

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Case studies

The Marketing Society Global Awards 2026: Performance Marketing & Growth

Nivea The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards.Performance Marketing & Growth Winners - Building a Scalable Search Growth System by Nivea & Iris

Published on: 9 June 2026

The Marketing Society Global Awards 2026: Marketing for Positive Change

Paddy Power The Marketing Society Awards Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Marketing for Positive Change Highly Commended  - The EVEN BIGGER 180 - Raising Awareness and Funds for Prostate Cancer UK by Paddy Power

Published on: 9 June 2026

The Marketing Society Global Awards 2026: Effective Use of Insight & Data

Barclays The Marketing Society Award Entry
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Effective Use of Insight & Data Highly Commended Volume of Insights by Barclays and RAPP

Published on: 9 June 2026

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Podcasts

Live from The Marketing Society Changemakers Impact Conference in Dubai 2024

From the power of storytelling to culture, mental wellbeing influencing developments to physical wellbeing and the power of impact. Speakers from The Marketing...

https://podcasts.marketingsociety.com/episode/live-from-the-marketing-society-changemakers-impact-conference-in-dubai-2024 15.1662585 2024-11-27T19:58:00.000Z
The Marketing Society Podcast Dubai

‘Marketing for Social Change’ - How to develop a more flourishing society and more sustainable future with Kian Bhaktiari, Founder, The People

“We don’t ’speak for young people, we let them be the voice and share their perspective.”

We keep coming back to the S – ‘social and societal impact’ in many...

https://podcasts.marketingsociety.com/episode/marketing-for-social-change-how-to-develop-a-more-flourishing-society-and-more-sustainable-future-with-kian-bhaktiari-founder-the-people 38.64511565 2024-11-25T13:12:00.000Z
Podcast

Unofficial Partner - The Buy Side - Unilever

The Buy Side is Unofficial Partner's regular series talking with brand side marketers about sport and sponsorship.

Today's guest is Willem Dinger, global head...

https://podcasts.marketingsociety.com/episode/unofficial-partner-the-buy-side-unilever 41.101675 2024-11-20T10:25:00.000Z
Podcast
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Videos

Global Conversation: Beyond Profit & Purpose-Driven Leadership

Blub with a stream of light

In this Global Conversation, Sophie Devonshire, Chief Executive Officer at The Marketing Society, is joined by Ben Renshaw,

Global Conversation: Beyond Profit & Purpose-Driven Leadership

Global Conversation: Three Paths to Growth

Three roads coming to one

Growth rarely comes from doing more of the same. But where exactly should you push?

Global Conversation: Three Paths to Growth

Global Conversation: How Leading CMOs are Restructuring their Funnel Strategy

Blueprint of funnel

The B2B marketing playbook is being rewritten.

Global Conversation: How Leading CMOs are Restructuring their Funnel Strategy

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