Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

My Anthropy 2026 Reflections

By Michael Sani

John O'Brien at Anthropy 2026
Michael Sani, Chief Exploration Officer at our always-on listening platform, Play Verto shares his thoughts on Anthropy 2026.

Published on: 16 April 2026

Trust, Truth and Blind Spots: Reflections from Anthropy 2026

By Michael Bayler

Sophie Devonshire hosting a panel at Anthropy 26
Michael Bayler's impressions of Anthropy 2026 - a highly satisfying and valuable experience.

Published on: 16 April 2026

Breaking the ‘Sea of Sameness’: Why Marketers Must Rethink Media Mix, Measurement and Trust

By Jacqui Lim

Uncomfortable Conversation The Marketing Society Sinagpore
Mediacorp's Jacqui Lim on the gap between what marketers know works - broad, omnichannel strategies - and what they actually do (defaulting to the same narrow, easy-to-measure performance channels) and what they need to do to address this.

Published on: 16 April 2026

All Think Pieces

Case studies

The Marketing Society Global Awards 2025: Best Content and Experience Creation

The Marketing Society Global Awards 2025: Best Content and Experience Creation
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Content and Experience Creation in partnership with Accenture Song - Dorival’s Princesses on Periods: modernising iconic princesses to smash old school taboos

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Brand Transformation

£15m Plus

The Marketing Society Global Awards 2025: Brand Transformation
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Transformation The power of Invaluable Advice from St. James's Place

Published on: 5 July 2025

The Marketing Society Global Awards 2025: Brand Communication Large Winner

£15m Plus

The Marketing Society Global Awards 2025: Brand Communication Large Winner
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Brand Communication (Large -£15m+) Winner was Always Ahead: The Reinvention of The AA

Published on: 5 July 2025

See all case studies

Podcasts

Live from The Marketing Society Changemakers Impact Conference in Dubai 2024

From the power of storytelling to culture, mental wellbeing influencing developments to physical wellbeing and the power of impact. Speakers from The Marketing...

https://podcasts.marketingsociety.com/episode/live-from-the-marketing-society-changemakers-impact-conference-in-dubai-2024 15.1662585 2024-11-27T19:58:00.000Z
The Marketing Society Podcast Dubai

‘Marketing for Social Change’ - How to develop a more flourishing society and more sustainable future with Kian Bhaktiari, Founder, The People

“We don’t ’speak for young people, we let them be the voice and share their perspective.”

We keep coming back to the S – ‘social and societal impact’ in many...

https://podcasts.marketingsociety.com/episode/marketing-for-social-change-how-to-develop-a-more-flourishing-society-and-more-sustainable-future-with-kian-bhaktiari-founder-the-people 38.64511565 2024-11-25T13:12:00.000Z
Podcast
See all podcasts

Videos

The Annual Lecture 2025

The Annual Lecture 2025 with Alex Mahon

The Marketing Society Annual Lecture 2025, featuring Alex Mahon, CEO of Channel 4 and a trailblazing leader in the media industry.

The Annual Lecture 2025

Global Conversation: How CMOs can build Brands with Soul

Global Conversation: How CMOs can build Brands with Soul
In this insightful virtual session, Siew Ting Foo, veteran marketer and author of "Building Brands with Soul," shares a powerful framework for creating human-centered brands that drive growth and foster authentic connections.

Global Conversation: How CMOs can build Brands with Soul

Dame Carolyn McCall DBE Appointed as President of The Marketing Society

Welcome Speech
Dame Carolyn McCall DBE Appointed as President of The Marketing Society
The global community of marketing leaders is thrilled to announce the appointment of Dame Carolyn McCall DBE as its new President

Dame Carolyn McCall DBE Appointed as President of The Marketing Society

See all videos