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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Member Interview with Ahmed Shuaib

Member Interview with Ahmed Shuaib, Senior Client Solutions Manager - Emerging Markets, LinkedIn

Member Interview with Sandeep Bhara

Member Interview with Sandeep Bhara, Head of Digital & Content Marketing

Member Interview with Shreya Parker

Member Interview with Shreya Parker, Senior Agency Lead, Snapchat

Case studies

2019 Brave Awards Winner, Syft

Scaling Up

Since its founding in late 2015, Syft has sought to drive up standards for employers and jobseekers. As Uber has revolutionised how we travel and Deliveroo how...

2019 Brave Awards Winner, Ella's Kitchen

Relationship Marketing

Management summary

This paper tells how baby food brand Ella’s Kitchen overcame a declining market full of ‘me too’ imitators, by shifting focus from retail to...

2019 Brave Awards commended, United Nations

Not For Profit

In an age of growing grassroots activism, many people feel that action happens on the street, not behind the closed doors of the United Nations.

For a body set...

Podcasts

The Whole Marketer Ep96 - Dealing with difficult conversations with guest Ann-Marie Barlow

Episode #96. ‘Dealing with difficult conversations’ is the personal understanding topic covered in this episode.

As marketers, communication and collaboration...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep96-dealing-with-difficult-conversations-with-guest-ann-marie-barlow 27:41 Tue, 28 Mar 2023 07:00:00 +0100

Navigating modern marketing chaos with Therabody CMO John Solomon

If you take the time to read the environment, today's global chaos and constant change can throw out lots of opportunities for great marketing. John Solomon...

https://podcasts.marketingsociety.com/episode/navigating-modern-marketing-chaos-with-therabody-cmo-john-solomon 26:17 Mon, 27 Mar 2023 12:03:00 +0100

Can Marketing Save the Planet Ep 52: Part 2 - Marketing, Mindset Shifts and the Pursuit of a Purpose Upgrade, with Paul Skinner (Part 2)

“ The world doesn’t need what we do at the moment, we can’t continue the way we are. We need to adapt and look at long term need and deliver valuable solutions...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-52-part-2-marketing-mindset-shifts-and-the-pursuit-of-a-purpose-upgrade-with-paul-skinner-part-2 30:27 Thu, 23 Mar 2023 07:15:00 +0000